PstrongDolce Gabbana Beauty division /strong is seeking a dynamic strongGlobal E‑Business CRM Manager /strong to lead and accelerate strongBeauty global online business, and emerging CRM channel /strong. This role will be part of the strongDG Beauty Go-to-Market team /strong, reporting to the Head of E-business and CRM and it will be pivotal in driving sell‑out growth, enhancing brand visibility, and delivering a best‑in‑class consumer experience. You will work cross‑functionally with DolceGabbana Corporate Team, Marketing, Media, Supply Chain, and regional teams to ensure flawless execution and measurable impact. /ppbr/ppstrongKey Responsibilities /strong: /pp• Partner Management: Build strategic relationships with regional and local teams, focusing on visibility packages (homepages, category pages, PLPs), CRM activations (email, app push), and shop‑in‑shop/brand room initiatives. /pp• CRM Strategy Development: Design and implement a CRM roadmap for direct channels and e‑retail, leveraging retailer CRM tools and internal data to drive personalization, loyalty, and repeat purchase. /pp• PDP Excellence: Ensure product detail pages are optimized for conversion—SEO‑friendly copy, high‑quality imagery/video, ratings reviews, and enriched content across all platforms. /pp• Retail Media Paid Activation: Develop and execute full‑funnel retail media plans in synergy with digital advertising; monitor KPIs (ROAS, CTR, CVR) and implement test‑and‑learn strategies. /pp• Cross‑Functional Alignment: Partner with Marketing, Media, Trade, Supply, Retail, and Legal to ensure GTM readiness, compliance with local guidelines, and timely asset delivery. /pp• Performance Measurement: Define KPIs and dashboards (traffic, conversion, AOV, SOS/SOM, ROAS, OOS rate); deliver insights and recommendations to senior leadership. /ppbr/ppstrongKey Requirements: /strong /pp• Experience: 3–5 years in e‑commerce, e‑retail, or marketplace roles within beauty or similar consumer categories; global or multi‑market exposure preferred. /pp• CRM Expertise: Proven ability to design and execute CRM strategies, leveraging data for segmentation, personalization, and lifecycle marketing. /pp• Commercial Acumen: Strong understanding of online business levers, assortment, pricing, promo mechanics, onsite visibility, and retailer CRM. /pp• Digital Marketing Knowledge: Hands‑on experience with retail media networks, paid advertising, and attribution models. /pp• Analytical Skills: Expert in KPI tracking, reporting, and BI tools; advanced Excel skills. /pp• Communication: Proficiency in English; additional languages are a plus. /p