Martech Director
Location: Italia (Full remote, con trasferte occasionali)Tipo di contratto: Project
Chi è Kotton?
Kotton è una marketing & technology consultancy che aiuta i brand a connettere strategia, dati e creatività per generare un impatto misurabile.Lavoriamo su paid, owned e earned media, combinando la precisione del digitale con una forte comprensione del business. Il nostro approccio è integrato e orientato alla crescita.
Il Ruolo
Stiamo cercando un/a Martech Director per guidare le nostre capability di Analytics e Data in Italia.Il ruolo combina competenza tecnica, leadership del team e sviluppo del business. Lavorerai a stretto contatto con i clienti per trasformare i dati in insight concreti, contribuendo allo sviluppo e alla crescita del team locale.Responsabilità principali
Guidare e sviluppare i team Analytics e Data in ItaliaDeliverare soluzioni di analytics, data e cloud per i clientiLavorare con i clienti per comprendere il loro business e tradurre i dati in azioni concreteSupportare la crescita commerciale attraverso pitch, proposte e contributo strategicoCostruire e mantenere relazioni con partner chiave (es. Google)Garantire qualità e puntualità nella delivery dei progettiEssere il punto di escalation per clienti e teamSupportare hiring, mentoring e sviluppo del teamMonitorare performance, pipeline e risultati
Cosa cerchiamo
Forte esperienza in marketing analytics e dataEsperienza pratica con strumenti come Google Analytics, BigQuery o similiOttima conoscenza di SQL e di almeno un linguaggio (Python o R)Esperienza con strumenti di data visualisation (Looker Studio, Tableau, Power BI)Esperienza nell'analisi di media data (Google Ads, Meta, Campaign Manager, ecc.) e attivazione dei dati verso piattaforme advertisingCapacità di semplificare analisi complesse in insight chiari e utiliEsperienza nella gestione o mentoring di team
Nice to have
Esperienza con Google Cloud PlatformEsperienza con dataset complessi e ambienti data enterprise
Cosa offriamo
Ambiente di lavoro flessibile e full remoteOpportunità di crescita in un contesto dinamico e internazionaleCollaborazione con clienti globaliUn ruolo con impatto diretto sulla crescita del business in Italia
ENG. VersionMartech Director
Location: Italy (Fully Remote, with occasional travel)Contract Type: Project
Who is Kotton?
Kotton is a marketing & technology consultancy that helps brands connect strategy, data, and creativity to drive measurable impact.We work across paid, owned, and earned media, combining digital precision with a strong understanding of business. Our approach is fully integrated and focused on growth.
The Role
We are looking for a Martech Director to lead our Analytics and Data capabilities in Italy.This role combines hands-on expertise, team leadership, and business growth. You will work closely with clients to turn data into actionable insights while building and developing a strong local team.
Key Responsibilities
Lead and develop the Analytics and Data teams in ItalyDeliver analytics, data, and cloud solutions for clientsWork closely with clients to understand their business and translate data into clear actionsSupport business growth through pitches, proposals, and strategic inputBuild and maintain strong relationships with key partners (e.G. Google)Ensure high-quality and timely delivery of projectsAct as the escalation point for client or team issuesSupport hiring, mentoring, and team developmentMonitor performance, pipeline, and results
What We're Looking For
Strong experience in marketing analytics and dataHands-on experience with tools such as Google Analytics, BigQuery, or similarStrong knowledge of SQL and at least one programming language (Python or R)Experience with data visualisation tools (Looker Studio, Tableau, Power BI)Experience working with media data (Google Ads, Meta, Campaign Manager, etc.) and activating data into advertising platformsAbility to translate complex analysis into clear, actionable insightsExperience managing or mentoring teams
Nice to Have
Experience with Google Cloud PlatformExperience working with large datasets and complex data environments
What We Offer
Flexible remote working environmentOpportunity to grow in a dynamic and international companyWork with global clients across multiple industriesA role with real impact on business growth in Italy