Experteer OverviewAs an SEO Consultant at Choreograph, you’ll lead SEO initiatives that bolster client search visibility across diverse industries.
Scopra esattamente quali competenze, esperienze e qualifiche sono necessarie per avere successo in questo ruolo prima di candidarsi.
You’ll translate business goals into actionable SEO strategies, perform technical and content-focused work, and drive link-building programs.
You’ll collaborate with cross‑functional teams to integrate SEO into broader digital campaigns and leverage AI‑enabled techniques to optimize generative search relevance.
This role sits at the heart of data‑driven marketing within WPP’s Open ecosystem.ResponsibilitiesAnalyze client requirements to tailor high‑impact SEO solutionsPerform ongoing keyword research and opportunity discoveryDevelop and implement technical and content optimization recommendationsPlan and execute comprehensive link‑building strategiesIntegrate SEO with broader digital marketing levers for client needsTest and optimize techniques for Large Language Models (GEO and AEO) to improve content relevanceProvide data‑driven analysis of client properties and competitive landscapesEnsure timely delivery of monthly, quarterly, and annual reportsCollaborate with SEO Consultants, Managers, Web Analysts, CRO Specialists, Media and Account teams to align SEO strategiesIdentify opportunities to streamline internal processes and workflowsQualificationsBS/MS degree in engineering, marketing, or a related field2–3 years in an SEO‑focused role (agency or in‑house)Strong knowledge of ranking factors, algorithms, and current SEO trendsExperience in GEO to boost brand visibility on major LLMsTechnical SEO experience for e‑commerce or multi‑country sitesProven content and link‑building experienceBasic understanding of SEO and SEA synergiesExperience with website analytics tools (Google Analytics, Adobe Analytics) and data viz tools (Looker Studio)HTML, CSS, JavaScript basics relevant to SEOFamiliarity with SEO tools (Google Search Console, Semrush, Ahrefs, xjrgpwk Lumar, Screaming Frog, AWR, Majestic)Experience leveraging AI to improve efficiency and automationProficiency in English; additional European language a plusStrong communication and collaborative mindsetProficiency in Excel and PowerPointStrong organizational and analytical skills; ability to meet deadlinesWillingness to grow professionally and adapt to changing contextsAbility to work independently and in teamsClient‑focused, solution‑oriented mindsetBenefitsCompetitive medical insuranceGroup retirement plansVision and dental coverageSignificant paid time offPartner discountsEmployee mental health awareness days
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