PAre you ready to unlock and unleash the full potential of our brand? We're currently seeking a strongMedia Intelligence Specialist /strong to join our strongOmnichannel Media Strategy Intelligence Team /strong - a pivotal function in elevating brand awareness among consumers, fueling demand generation, and driving revenue growth. /ppstrongWho we are /strong /ppWelcome to our global community! We take pride in our diverse workforce of over 20,000 professionals from 70 different countries and cultures. At Costa, we believe in openness, positivity, and support. We foster an environment based on trust and transparency, ensuring that everyone's voice is heard. /ppstrongHow you'll live your ambition /strong /ppIn this role, you will be responsible for monitoring and analyzing the performance of omnichannel campaigns through key performance indicators (KPIs), while collaborating closely with our Media Agency. You will deliver actionable insights and in-depth analysis to support data-driven strategies and decision-making within the team. Reporting to the Media Intelligence Manager, our future colleague will have the opportunity to work alongside various marketing teams and contribute across functions—based at our HQ in strongGenoa /strong. /ppstrongDemonstrate your passion /strong /pulliLike a dynamic, real-time map, you'll have the exciting opportunity to analyze media plans and performance across KPIs for both Offline channels (TV, Radio) and Digital Media (SEA/SEO, Display, Social, Programmatic, and more), covering the countries where Costa runs advertising campaigns—primarily across Europe. Your work will rely on tools like Google Analytics, Adobe Analytics, and various dashboards. /liliYou'll support the monitoring and analysis of media activation impact on business results, also working with advanced measurement frameworks such as Marketing Mix Modeling (Econometrics) and Attribution Models. /liliYour contributions will enable data-driven decision making, by gathering and analyzing both qualitative and quantitative data from multiple sources to uncover insights and drive strategic support. /li /ulpstrongGet things right /strong /pulliYou will take an active role in preparing ad hoc analyses to support regular business updates, strategy documents, and annual Strategic Planning. /liliYou’ll collaborate with both internal teams and external stakeholders, working closely with our Media Agency to gather the necessary data and interpret trends, competitive landscapes, and explore innovative solutions—while also supporting analyses on Adobe CDP. /liliWe're always eager to discover new horizons! That’s why we welcome your proposals and fresh ideas for designing new reporting approaches and methodologies. /li /ulpstrongWhat makes you unique /strong /pulliFirst and foremost, you bring a genuine passion for Media and Marketing, along with a strong curiosity for staying current on emerging trends and technologies. /liliYou hold a Bachelor’s degree or higher in Mathematics, Engineering, or Economics, equipping you with a solid foundation in technical skills and an analytical mindset. /liliWith proven expertise in data analysis and business intelligence, you demonstrate excellent analytical capabilities and confidence in data management and campaign tracking, with an exceptional eye for detail. /liliYou possess strong technical proficiency, especially in Microsoft Office Suite (Excel and PowerPoint), and tools such as Google Analytics and/or Adobe Analytics. /liliWe’re looking for someone fluent in both Italian and English—any additional language skills are considered a valuable asset. /liliWe value individuals with an open mindset, proactive attitude, strong team spirit, and clear communication skills. /liliYou are passionate about continuous learning and exploration, receptive to feedback, and eager to integrate new perspectives and ideas. /li /ulpstrongWhy Costa /strong /pulliYou'll be part of an extraordinary, diverse community, contributing to award-winning brand strategies that set us apart. Our Genoa office is the perfect mix of a vibrant workplace and a gateway to amazing cruise experiences. /liliYou'll have the opportunity to work with a passionate team, driving impactful marketing initiatives and leaving your mark on the company's success, while enjoying the flexibility of remote work. /li /ulpstrongDiversity Equity Inclusion /strong /ppCosta is like a world within a world. Shipboard and shoreside, we are an extraordinary melting pot of different backgrounds, experiences, ages, and cultures. Each of us brings unique insights and perspectives. All of us are valued and respected for who we are. Costa is a global community where everyone belongs. Join us, let's set sail on an unforgettable journey together. /ppstrongType of contract /strong /ppFixed term, full time /pp#Costa #LI-Hybrid /p #J-18808-Ljbffr