Are you looking for a challenging role that combines your passion for marketing and technology?
We are seeking a skilled Digital Marketing Specialist to join our team in creating engaging multichannel content, optimizing digital activities for lead generation and brand positioning.
Key Responsibilities
* Create compelling landing pages, newsletters, social media content, and other B2B materials to capture audience attention
* Develop and execute lead generation campaigns aligned with our business goals and funnel logic
* Craft strategic content through interviews with clients and prospects
* Work with CRM and marketing automation tools to optimize performance
* Apply AI tools and prompting techniques to support marketing efforts
* Analyze campaign performance and adjust strategies based on KPIs
* Collaborate with the sales team to ensure seamless alignment between marketing and conversion
Requirements
* A degree or postgraduate qualification in Digital Marketing and/or Artificial Intelligence
* At least 4 years of experience in similar roles, preferably in international digital marketing agencies or multinational companies in high-tech sectors
* Excellent command of English (minimum B2 level)
* Proficiency in digital tools and data analysis, with a strong data-driven mindset
Benefits
* The stability of an Italian company with international recognition
* A stimulating work environment with high-impact projects
* Smart working: 1 day per week
About the Role
This is an opportunity to thrive in a fast-paced environment with constantly shifting priorities. If you are proactive, autonomous, and able to manage multiple projects simultaneously, we encourage you to apply.