Are you a master of craft? Do you thrive in a team that succeeds together, demonstrating integrity and respect while acting responsibly? Do you embrace a growth mindset? We invite you to become a fan of the exceptional.
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Mandarin Oriental is the award-winning owner and operator of some of the most luxurious hotels, resorts and residences located in prime destinations around the world, with a strong development pipeline. Increasingly recognised for creating some of the world’s most sought-after properties, the Group provides legendary service inspired by Asian heritage whilst representing the very cutting-edge of luxury experiences.
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Mandarin Oriental, Rome will offer a rare urban retreat set across ten 19th‑century villas, surrounded by lush gardens yet only moments from the city’s iconic landmarks. The hotel will feature 108 elegantly designed rooms and suites - many with private terraces or gardens - crafted by renowned designers Gilles & Boissier.
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With six distinctive restaurants and bars, including a rooftop Mandarin Bar with sweeping city views, the property will blend tranquil residential charm with contemporary Roman sophistication.
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About The Job\nThe Director of Marketing Communications will lead the full marketing and communications strategy for the hotel; from pre‑opening brand development and launch campaigns to ongoing PR, digital marketing and social media. The Director will drive strong market positioning, media visibility and cohesive brand identity across all channels. The position also oversees the marketing team and manages collaboration with corporate stakeholders.
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As Director of Marketing Communications, you will be responsible for the following duties:
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- Leading all pre‑opening and launch marketing and communications activities, including brand introduction strategy, announcement phases, media engagement, launch campaigns and opening events, to ensure strong awareness and positioning from day one.\n
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- Overseeing the creation and management of the brand identity for the hotel and all its outlets\n
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- Overseeing the production of all brand identity materials, collateral, and the development of new promotional materials according to the MOHG CID guidelines\n
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- Overseeing Marketing & Communications budget planning\n
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- Planning all phases from briefing to implementation of the hotel’s annual advertising plan; coordinating with the MOHG advertising department on all matters related to creative and media planning\n
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- Designing and executing the PR strategy for the hotel to ensure its positioning as one of the top hotels in the destination across local, national, and international media, showcasing its main USPs and highlighting MOHG’s competitive advantages\n
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- Building a strong working relationship with MOHG’s international PR network and the MOHG Corporate Communications team to maximise reach of initiatives\n
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- Ensuring regular exposure for the hotel in local and international media through print, online, radio, and television via proactive and reactive PR actions
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- To manage the hotel’s Press Office:\n
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- Maintain strong relationships with local and international media\n
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- Develop and write newsworthy and creative press releases to pitch to appropriate media\n
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- Create bespoke itineraries and host all local and international media visits\n
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- Keep the press kit and photographic library updated\n
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- Developing, managing, and monitoring the hotel’s social media channel strategy\n
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- Working with the global digital marketing team to identify and execute paid social media campaigns aimed at both global staying guests and local audiences for F&B; and Spa\n
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- Liaising with the global digital marketing team to coordinate PPC, meta search, and email marketing campaigns to increase direct digital bookings to the hotel, ensuring social media activity aligns with paid campaigns\n
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- Planning, organising, and overseeing all photography and videography sessions for the hotel to ensure the right assets are available for media, digital, and collateral use. This includes major collateral photography, food and beverage shots, and press release photography\n
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- Ensuring up-to-date, brand‑appropriate website copy for the hotel, liaising with relevant corporate and property colleagues to update the site regularly\n
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- Overseeing web traffic analysis to create and execute a successful digital marketing strategy\n
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- Providing local expertise on hotel seasonality, upcoming events, local attractions, and competitor activity to optimise returns on paid search marketing\n
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- Acting as the primary digital and e‑commerce contact for the hotel when new website, mobile, or social media capabilities are implemented\n
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- Leading and developing the hotel’s marketing and communications team\n
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\nAs Director of