PbTHE ROLE /b /ppbr/ppWe’re looking for a Senior Demand Generation Lead to own and accelerate our demand engine at a critical moment for the company. /ppThis is a high-impact role sitting at the intersection of Marketing and Sales, with direct exposure to leadership and clear accountability on pipeline impact. The role exists to turn a shared Marketing–Sales strategy into fast, rigorous execution, ensuring demand generation remains a growth driver—not a bottleneck. /ppYou’ll lead the Demand Marketing team, coordinate cross-functional stakeholders, and work daily with Sales leadership (including the co-founders). This role is for someone who thrives in high-expectation environments, can operate autonomously, and combines strategic clarity with hands-on execution. /ppbr/ppbRESPONSIBILITIES /b /ppbr/ppbA) Campaign Coordination /b /pulliOwn the end-to-end execution of demand gen campaigns, from strategic input to delivery and results. /liliDefine detailed execution plans for campaigns, including scope, timelines, stakeholders, budgets and success metrics. /liliCoordinate cross-functional stakeholders (Marketing, Sales, Customer Success, Solution Architects), with a strong focus on alignment with the UK Sales team. /liliPlan and execute digital and physical initiatives (events, roadshows, field activities). /liliAct as a player–coach: leading the team while remaining operational when needed. /li /ulpbr/ppbB) Sales Enablement /b /pulliCoordinate the production of sales assets supporting the commercial cycle /liliEnsure continuous alignment with Sales to guarantee real impact of the assets produced. /li /ulpbr/ppbC) Demand Metrics Analytics /b /pulliTrack and report ROI of campaigns and events. /liliAnalyze contribution to pipeline and revenue. /liliContinuously optimize initiatives based on data and performance insights. /liliWork closely with Sales leadership to align on conversion, pipeline health, and priorities. /li /ulpbr/ppbD) Team Management /b /pulliLead and develop the Demand Marketing team. /liliManage planning, sprint execution, and reviews. /liliSupport team growth through coaching, feedback, and clear ownership. /liliCoordinate closely with the Marketing Director and other teams to ensure consistency /li /ulpbr/ppbREQUIREMENTS /b /ppbr/ppbA) Experience /b /pulli5+ years of experience in B2B tech environments across Marketing, Sales, Product, or account-facing roles. /liliProven experience in leading teams and managing people. /liliStrong track record of owning and delivering complex projects end-to-end. /liliDirect exposure to executive leadership / top management. /liliMandatory: hands-on experience working very closely with Sales teams (daily collaboration, not occasional alignment). /liliExperience in scale-up or high-growth companies is a plus. /liliExposure to international go-to-market motions, especially UK/global, is a plus. /li /ulpbr/ppbB) Skills /b /pulliStrong organizational and time-management skills, able to handle multiple parallel initiatives. /liliSolid capability in campaign planning and execution, from strategic input to operational delivery and lead handoff to Sales. /liliStrong project management skills across internal teams and external vendors/partners. /liliComfortable with data, metrics, and reporting: able to track, interpret, and optimize performance. /liliStrong understanding of the B2B tech market, including buying cycles and decision-makers. /liliExcellent English, fluent and professional (near-native level required). /li /ulpbr/ppbC) Attitude /b /pulliCommercially minded: focused on pipeline and revenue impact, not just MQLs. /liliPassionate and curious about the market and the product. /liliHigh sense of ownership and accountability. /liliScrappy and execution-oriented: able to move forward even in imperfect or ambiguous conditions. /liliBuilder mindset: comfortable creating structure and clarity where they don’t yet exist. /liliThrives in close collaboration with Sales, while fully owning Marketing KPIs. /liliStrong communication and interpersonal skills, able to influence without authority. /li /ulpbr/ppbWHAT WE OFFER /b /ppbr/pp bA competitive total-reward package /b /ppWe offer a four-dimension package: Compensation (fixed and variable) + Benefits + Growth opportunities + an inspiring Culture. /ppbr/pp bHybrid Workplace /b /ppWe adopt a hybrid work scheme to support work-life balance, with a flexible approach that combines working in the office and working from home (or anywhere). /ppbr/pp bDEI /b /ppAs stated in our Manifesto we reject any form of discrimination and we strive every day to embrace diversity and to guarantee inclusion. /ppbr/pp bLD and perks /b /pulliTraining path and access to Mia-Platform hub with a vastity of training courses. /liliTeam building and many surprising events. /li /ulpbr/p