OverviewSofidel, headquartered in Porcari (Lucca), is a global leader in tissue paper production. S. states, we employ over 9,000 people dedicated to innovation, sustainability, and inclusivity. We proudly own well‐known brands such as Regina, Nicky, Sopalin, Le Trèfle, Hakle, Softis, Nalys, Cosynel, and KittenSoft, while also producing for private‐label retailers. With the Papernet brand, we also cater to the "Away‐from‐Home" sector, ensuring quality solutions for businesses and public spaces.Wherever you are, Sofidel is there, bringing comfort, quality, and sustainability to everyday life!PurposeTo implement Group e‐Commerce strategies across all digital channels in line with the Global Brands and Communication guidelines.Responsibilities Liaises with Line of Business Sales teams to propose e‐Commerce objectives and to implement e‐Commerce strategies consistent with overall Line of Business sales strategy.Liaises with the digital team in order to create synergies among all digital activities.Sets up and implements the international guidelines for managing the e‐Commerce business strategies and online retail media.In collaboration with external agencies coordinates the process to ideate, test, implement, improve and measure Group e‐Commerce activities.Liaises with external agencies to implement the execution of online sales activities in Marketplaces, Pure Players, Brick&Click, New Businesses.Monitors that e‐Commerce targets are met maximizing volume, gross margin contribution and customers acquisition and retention.Proposes and monitors projects for attracting customers and encouraging sales on the web.Continuously improves e‐Commerce strategy by capturing and analyzing the appropriate data/metrics, insights, best practices and innovations.Analyses regularly the assigned e‐Commerce KPIs creating detailed reports and implements improvement and optimization solutions.Guarantees that e‐Commerce activities are in line with assigned targets.Assists the line manager in the e‐Commerce activities planning.Relates regularly with local and international external agencies and partners or e‐Commerce technology solutions and coordinates their activity.Implements and monitors the assigned budget for e‐Commerce activities.Assists in creation of training sessions on relevant e‐commerce topics to the line of business sales department.Spreads enthusiasm in the Group on digital topics.
Bachelor or Master's degree in Economics, Marketing and STEM.Excellent English Speaking and Writing.Good experience on Microsoft Office tools (especially Excel and Power Point).Data‐driven mindset in analyzing KPIs and translating insights into strategies.A full‐time employment.Sofidel Language Learning Programme through innovative digital platform for you and one additional user, such as family member or friend.
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