About The Company Hustler Marketing is a global digital growth agency helping eCommerce brands scale through data‑driven retention, performance, and creative marketing. Founded in 2018, the agency manages over $250K in monthly recurring revenue and serves clients in more than 30 countries. With 50+ team members across 20+ countries, Hustler delivers full‑service solutions, including email and lifecycle marketing, UGC and creative production, SEO, and data analytics.
About The Role The Director of New Business & Revenue is responsible for building, leading, and optimizing the company's commercial growth engine. This senior leadership role oversees all new‑client acquisition, sales processes, pricing optimization, CRM discipline, forecasting, and pipeline management. You will report directly to the CEO and hold full authority to shape the sales organization, including hiring and training new team members. This is a fully remote role but may require occasional calls during US working hours.
Mission Statement To build a scalable, predictable, high‑performance new‑business engine that drives consistent revenue growth, elevates deal quality, and strengthens Hustler Marketing’s position in the digital marketing industry. The role ensures that acquisition strategy, systems, and processes support long‑term growth aligned with the company’s objectives.
Primary Responsibilities New Business & Revenue Growth
Own the complete acquisition cycle for all new clients across services
Maintain and optimize inbound, referral, and partner‑based lead funnels to ensure a consistent flow of qualified leads
Execute a structured, high‑conversion closing process including qualification, proposal development, negotiation, and contract execution
Redesign pricing and packaging to increase average deal size, margin quality, and overall revenue output
Track, manage, and report on pipeline health, win/loss rates, and revenue forecasting
Systems, Processes & Reporting
Build and maintain CRM automation, dashboards, and forecasting models. Enforce CRM data accuracy and lead tagging to ensure complete visibility into acquisition performance
Provide weekly reporting and KPI updates directly to the CEO
Maintain strict time tracking according to internal standards (minimum 126 tracked hours monthly)
Team Leadership
Hire and manage initial revenue team members (SDR + Sales/CRM Coordinator) within the first 3 months with CEO approval
Train, mentor, and lead the sales function to hit ambitious performance targets
Establish a culture of accountability, transparency, and speed
Cross‑Functional Collaboration
Work with the CFO on pricing strategy, financial modeling, and forecasting
Collaborate with the Head of Service to ensure a smooth and structured onboarding for new clients
Partner with Marketing on inbound funnel growth, content‑driven acquisition, and SEO‑led demand generation
Align with the CEO on strategic partnerships and high‑value opportunities
Position Specs
Full‑time commitment while meeting general availability for office hours
A minimum of 126 tracked hours per month consistently
Fixed‑rate monthly salary paid in USD
Contractor status after signing the NDA
Exclusivity agreement (restricting outside work of a similar nature). 30‑day notice period after the first month
Regular performance reviews every 9‑12 months, with the first review at 3‑6 months.
Requirements Profile The ideal candidate is a senior commercial leader with extensive experience in B2B or agency sales, capable of building a predictable revenue engine from the ground up. You are analytical, strategic, process‑driven, and comfortable owning ambitious revenue targets. You thrive in fast‑paced, high‑growth environments and possess exceptional communication, leadership, and closing skills. You understand digital marketing deeply and can translate complex service offerings into high‑value client solutions. You are proactive, data‑driven, and highly accountable in a remote environment.
Key Attributes
Strong leadership presence and ability to build high‑performing teams
A strategic, systems‑driven mindset paired with the ability to execute quickly
Excellent communication and relationship‑building skills across departments
High resilience and adaptability in a dynamic environment
A strong sense of ownership, autonomy, and urgency
Experience & Knowledge
5+ years in agency, B2B, or digital marketing sales leadership roles
Proven track record of generating $100K+ in new annual MRR
Deep understanding of digital marketing, eCommerce, and acquisition funnels
Strong CRM mastery (Pipedrive, HubSpot, or similar), including automation setup
Highly proficient in pipeline forecasting, KPI analysis, and data‑driven decision‑making
Demonstrated ability to improve sales processes, increase close rates, and elevate deal sizes
Exceptional negotiation, objection‑handling, and closing skills
Strong presentation, communication, and interpersonal capabilities
Operational & Behavioral Requirements
Familiarity with working autonomously and managing your time effectively (remote experience preferred)
Must be available and responsive during standard office hours (Mon‑Fri, 3‑6 PM BCN)
Must consistently meet full‑time workload expectations (30‑35 hours/week)
Must have a stable internet connection and a laptop/PC suitable for video conferencing
Excellent verbal and written communication skills in English (fluency required)
Open to receiving and giving structured feedback and continuously improving based on it
High levels of accountability, professionalism, and follow‑through
Strong ability to work cross‑functionally and collaborate effectively in a remote, international team
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