Overview
At dentsu we are looking for a Digital Consultant to be employed in our Milan office. The purpose of the role is to support clients reach their business goals by managing their digital performance strategy and execution.
Responsibilities
1. Lead the planning and execution of paid search (e.g., Google Ads, Bing), paid social (e.g., Facebook, Twitter), and display performance campaigns (e.g., networks, affiliation, DEM, retargeting), ensuring effective time and project management throughout all phases.
2. Strong analytical skills to supervise programmatic strategies and generate actionable insights for performance reporting.
3. Oversee end-to-end campaign processes: brief analysis, strategy definition, media budget allocation, vendor negotiation, media planning, booking, creative delivery,