At dentsu, we are looking for a Radio Specialist to join our team in Milan, with the team that manages media planning for Radio and Cinema.Job DescriptionKey responsibilities:
Brief analysis: contribute to propose the best radio planning to respond to brief request (communication KPI / budget)Creation of radio rankings: Compile and update radio station rankings using audience listening data (Competitive Arena MCS) to support planning and competitive assessments.Analysis of radio investments: Monitor and evaluate advertising investments on radio (AQX) to measure campaign effectiveness and identify optimization opportunities.Schedule management: Organize and manage schedules to ensure the correct distribution and implementation of planned activities.Administrative plan management: Support the operational and administrative aspects of radio and cinema advertising plans using ADBOX and other report systems
Requirements
Bachelor's or Master's degree in Marketing, Communications, Economics, or related fields2+ years of experience in the media industry (radio, cinema, media planning, or similar) considered a plusGood Knowledge of English, both written and spokenStrong command of Microsoft Office, particularly Excel and PowerPointExcellent communication skills, both written and verbal, with the ability to collaborate effectively with internal and external stakeholdersCuriosity, analytical mindset, and willingness to learn within a structured but dynamic environment
LocationMilanBrandAmplifiTime TypeFull timeContract TypePermanent#J-18808-Ljbffr