Affiliate Manager
Department: 16-895 - Marketing - Marketing
Employment Type: Permanent - Full Time
Location: Italy - San Michele Salento
Description
At DAZN Bet, we are redefining the betting and gaming experience by combining world-class sports streaming with innovative wagering products. As part of the DAZN ecosystem, we provide fans with a seamless, interactive, and engaging platform across multiple regulated markets.
Italy is a key market for our growth, and this role offers a unique opportunity to shape our affiliate strategy, build strong partnerships, and directly impact customer acquisition in a highly competitive landscape.
We are looking for an experienced Affiliate Manager – Italy to drive our affiliate marketing strategy and execution in the Italian market. You will be responsible for building and managing relationships with affiliate partners, driving high-quality traffic, and delivering strong acquisition performance.
This is a hands-on, commercially focused role where you will own affiliate deals end-to-end, ensuring a strong pipeline of first-time depositors (FTDs) and active customers.
Please note, our Talent Acquisition team and some Hiring teams are based in the UK so parts of the recruitment process will be in English. Please also upload your resume in English, thanks!
What You\'ll Be Doing:
* Identify, prospect, and onboard new affiliate partners within the Italian market
* Negotiate and execute commercial deals to drive registrations and FTDs
* Build and manage strong, long-term relationships with affiliate partners
* Monitor affiliate performance, analysing KPIs such as traffic quality, FTDs, NGR, and ROI
* Optimise deals and placements to maximise performance and profitability
* Provide onboarding support and technical guidance to ensure affiliates are fully enabled
* Collaborate closely with Marketing and Product teams to ensure seamless integration and campaign execution
* Deliver regular reporting on affiliate performance, deal status, and growth opportunities
* Represent DAZN Bet at industry events and gaming fairs to expand affiliate networks
* Work with the Marketing Director to enhance affiliate visibility across DAZN platforms where relevant
What You'll Bring:
* Minimum 5 years’ experience in the Italian iGaming or sports betting market
* Strong expertise in affiliate marketing, particularly SEO-led affiliate models
* Deep understanding of affiliate deal structures, placements, and performance optimisation
* Established network of affiliate partners within Italy
* Proven track record of driving high-quality FTDs and customer acquisition
* Strong commercial mindset with focus on NGR, LTV, and sustainable growth
* Analytical approach with the ability to assess performance and optimise ROI
* Passion for sport, betting, and building a high-performance brand
* Strong communication and relationship management skills
* Ability to operate in a fast-paced, performance-driven environment
Benefits
Benefits include access to DAZN, lunch vouchers, free coffee and snacks, family friendly community, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.
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