Overview
* Your Role: Develop and execute bold, data-driven social media strategies that grow our audience, boost brand awareness, and drive revenue.
* Create visually compelling, on-brand content, including videos, carousels, reels, infographics, stories, and campaign copy that sticks.
* Own targeting: define audiences, test segments, and optimize ad performance across Meta, TikTok, and Google.
* Plan, launch, and manage social campaigns aligned with our seasonal drops and brand narratives.
* Engage with our audience and key influencers across platforms to build community and spark conversation.
* Track KPIs, report on performance, and adapt based on insights and industry trends.
* Coordinate email marketing campaigns (concept to send) and optimize for open, click, and conversion rates.
* Collaborate with design, PR, and sales teams to ensure brand consistency across channels.
* Oversee product launches, from teaser strategy to post-launch storytelling.
* Support marketing partnerships, event promotion, and cross-platform initiatives.
* Stay sharp: monitor industry trends, emerging tools, algorithm changes, and competitor activity.
Qualifications
* 5+ years of experience in social media and digital marketing within luxury fashion.
* Strong command of targeting and paid social strategy across Meta, Google, and TikTok.
* Analytical mindset with the ability to turn data into action.
* Top-tier communication skills and a talent for brand storytelling.
* Up-to-date knowledge of social algorithms, trends, and tools (Meta Business Suite, GA4, Klaviyo, etc.).
* Degree in Marketing, Communications, or a similar field preferred.
Bonus Points
* Have a network of influencers or content creators.
* Understand the rhythms of seasonal fashion calendars and product launches.
* Know your way around SEO, CRM, and email flows.
To Apply
Send your CV, portfolio (or socials you’ve managed), and a short note on why you're a perfect fit to
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