Regional Sales Manager: Europe
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Location: Madrid, Barcelona, Berlin, Krakow, Paris, Budapest (or another major hub city in the region with regular travel required)
Employment Type: Full-time
About Us
MLA – Move Language Ahead, trading as Go Languages World Wide Ltd. in the United Kingdom, is a global leader in junior study abroad programmes. We design and deliver high-quality residential and homestay language experiences for students aged 11–17 across the UK, Ireland, USA, Canada, and Italy.
Our business model is exclusively B2B: we work only through education agents, never with individual students. This ensures our focus is on building strong, long-term partnerships and providing agents with the support, resources, and confidence to grow recruitment in their markets.
Position Overview
We are seeking an experienced and driven Regional Sales Manager to oversee MLA's growth in mainland Europe. This role is central to expanding MLA's agent network and strengthening relationships in one of the most important source markets for international education. The successful candidate will have a proven track record in agent-focused sales, a strong network in the sector, and the cultural knowledge needed to navigate diverse markets within the region.
Key Responsibilities
- Develop and execute a regional sales strategy focused on agent recruitment, retention, and growth.
- Build, strengthen, and manage MLA's network of trusted education agents across Europe.
- Provide agents with transparent programme details, pricing, and marketing resources to support enrolments.
- Deliver training and ongoing support to agents, ensuring they are confident in representing MLA.
- Represent MLA at international education workshops, trade fairs, and agent-focused events across the region.
- Serve as the first point of contact for regional agents, ensuring high levels of service, responsive