ScopeYou will begin as an individual contributor at the center of cross‐functional collaboration with Marketing, Product, Sales, and Customer Success, with the potential to evolve the function as impact scales.Reports to: Global Head of MarketingDaily collaboration with: Global Marketing team (7 people)Key stakeholdersProduct, Sales, Customer SuccessResponsibilitiesFoundational strategy:Develop deep market and competitive insightDefine ICPs, personas, and use casesInform product and GTM direction grounded in market opportunity and customer realityExecutional leadership:Own positioning, differentiation, and value propositionsTranslate product capabilities into compelling, customer‐centric narrativesShape content and messaging frameworks that guide all customer‐facing communicationOperational impact:Activate positioning across the GTM organization through launch alignment, messaging briefings, and strategic field engagementPartner with Sales Enablement to ensure messaging frameworks are embedded and leveraged effectively in the fieldDrive coherence across website, campaigns, launches, and proof pointsRefine positioning through win/loss insights and market feedbackQualifications7+ years in B2 B Saa S Product Marketing, ideally in enterprise or complex softwareProven track record defining positioning, messaging, and GTM strategies—not just executingFluent English (written and spoken)Cross‐functional experience with Product, Sales, and Customer Success teamsRemote‐first experience—built alignment across time zones without a shared office