GEA is one of the largest suppliers for the food and beverage processing industry and a wide range of other process industries. Approximately 18,000 employees in more than 60 countries contribute significantly to GEA’s success – come and join them! We offer interesting and challenging tasks, a positive working environment in international teams and opportunities for personal development and growth in a global company.
Your responsibilities and tasks :
Key Responsibilities
* Develop and execute regional business plans to achieve order intake and profitability targets.
* Map and manage the full customer journey—from early awareness and solution exploration to purchasing decision and after-sales support.
* Use CRM tools to manage the full sales process : from lead capture and opportunity qualification to forecasting and deal closure.
* Proactively build and manage a robust sales pipeline through structured prospecting, market intelligence, and early engagement with potential customers.
* Work closely with marketing, technical teams and GEA regional offices to implement route-to-market action plans
* Improve gross margin development through strategic pricing, value-based selling, and technical differentiation.
* Support application and product development projects by sharing customer insights and market trends.
* Coordinate internally with technical, project management, and product teams to ensure seamless handover and execution.
Your profile and qualifications :
* At least 10 years’ experience in international B2B sales, preferably in food processing plants, food machinery, or industrial automation.
* Strong application and process knowledge, with the ability to handle complex technical sales situations and multi-stakeholder engagements.
* Proven ability to build and manage a sales pipeline, qualify leads effectively, and convert prospects into long-term customers.
* Deep understanding of customer buying behavior and ability to tailor approaches across various stages of the customer journey.
* Strategic thinker with solid business acumen, negotiation skills, and experience in developing and executing go-to-market strategies.
* Demonstrated ability to manage agent networks, key accounts, and internal cross-functional teams.
* Fluent in English (spoken and written); proficiency in an additional language is preferred.
GEA is an equal opportunity employer. Applicants will therefore receive consideration for employment without regard to age, sex, race, color, religion, world view, national origin, genetics, disability, gender identity, marital status, sexual orientation, veteran status or any other protected characteristic required by applicable law. Applicants with disabilities are welcome and will be given special consideration if they are equally qualified.
GEA careers
Join a top employer
GEA is certified as a Top Employer by the Top Employers Institute for Europe. We have high scores for Leadership, Ethics & Integrity and Sustainability.
GEA careers
A world of opportunities
We’re a global industrial engineering company and one of the world’s largest systems suppliers for the food, beverage and pharmaceutical sectors, and many others. GEA offers exciting and diverse training and career opportunities around the world.
GEA’s heritage stretches back more than 140 years. Today, we operate in resilient customer industries with a dedicated workforce of more than 18,000 employees and conduct business with more than 150 countries.
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GEA is one of the world’s largest systems suppliers for the food, beverage and pharmaceutical sectors. Our portfolio includes machinery and plants as well as advanced process technology, components and comprehensive services. Used across diverse industries, they enhance the sustainability and efficiency of production processes globally.
GEA is listed in the German MDAX and the STOXX Europe 600 Index and is also among the companies comprising the DAX 50 ESG and MSCI Global Sustainability Indices.
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