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With more than 185 years of history and through business development in more than 70 countries, Uriach Italy is a leading company in the European nutraceutical market.
Some of our iconic brands are Aquilea, Fisiocrem, Laborest, with a strong presence in major European markets. Today Uriach has more than 1300 employees between subsidiaries in Spain, Italy, Portugal, Germany, Austria, France, Switzerland and Romania.
We have a joint venture agreement to market our brands in Greece, and we continue to expand our activities through distribution contracts in more than 25 countries worldwide. We believe that the power of nature, enhanced by science, is the most appropriate way to improve human health and well-being. People are the essence of the company, and factors such as research, innovation, and quality are inspirational in creating new products with a sustainable slant. We want to have a positive impact on both people's lives and the planet. With a view to strengthening our Consumer Healthcare Marketing area, we are offering an opportunity as Brand Manager. In this role, you'll focus on brand & positioning by develop and execute an excellent brand strategy aligned with business goals and global strategy. This role offers the chance to make a truly visible impact in a dynamic, fast-evolving market. For this role we require: - Develop and execute marketing plan of the target brand according to global strategy & business goals, with a cross-functional collaboration with internal teams, external partners and global team. - Lead the entire lifecycle of products, from development (only for local needs) and launch to ongoing marketing and product enhancements - Guide and coordinate, in synergy with external agencies, all communication brand activities - Ensure all communications reflect the brand's values and voice - Conduct market research to understand consumer behavior, market trends, and competition to inform brand strategy - Studying and analyzing sales, sell-in and sell-out and market research data & reporting on competitor activities and launches (competitive intelligence) - Analyze key performance metrics and adjust strategies accordingly. - Detect opportunities, adapt, and change as needed, based on consumer demands, market needs and company objectives. - Ensure that all brand activities and materials comply with legal and regulatory standards. - Cross-functional collaborations with various departments to ensure consistency ang alignment as well as tackle new opportunities. - Define and manage effectively the budget allocated We require the following skills and abilities for this role: - Economic or Sciences academic background (a post-graduate course in Pharmaceutical Marketing will be considered a preferential requirement) - At least 4 years of work experience gained in the marketing department of consumer healthcare companies as Brand Manager. - Experience in analyzing market data (IQVIA) & financials (P&L ownership) - Experience in development and implementation of digital & social media campaigns - Excellent knowledge of the Office package (Excel), accompanied by strong analytical skills. - Fluent knowledge of the English language -Proactive, flexible and open-to discussion person, with good communication and relational skills, results-oriented and a strong problem-solving attitude. Place of work: Assago (MI) Uriach Italy Srl is an equal opportunity company.
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