Experteer Overview
As Senior Marketing Manager for West-South, you shape regional marketing and demand generation to grow pipeline and ACV. You will lead multi-channel campaigns and ABM for strategic accounts, aligning with regional business goals and collaborating with sales and global marketing. The role blends strategy with hands‑on execution and people leadership of a two‑person team. Frequent travel across Italy, Spain, and France is required. You’ll drive impact by measuring ROI and optimizing programs within a growth‑focused organization.
Retribuzione / Benefits
* Lead regional marketing planning aligned to pipeline growth
* Execute multi-channel demand generation campaigns and ABM for top accounts
* Partner with sales to build TOP-based ABM plans
* Deliver regional programs across brand, PR, and digital
* Manage regional events and always‑on nurture for new and existing accounts
* Collaborate with EMEA teams, sales, and corporate marketing
* Measure impact, optimize performance, and report ROI
Responsabilità
* 10+ years of marketing experience with a regional focus
* 3+ years in people leadership
* Enterprise software marketing background
* Strong strategic marketing, communication, and planning skills
* Proficiency with marketing automation tools, MS Office, Excel, PowerPoint, social tools, LinkedIn, Twitter, Google Analytics
* Budget xjrgpwk management experience
* Strong digital marketing and ABM expertise
* Excellent written and verbal communication
* Strong analytical skills and data-driven decision making
Requisiti fondamentali
* Gartner-recognized technology leadership
* continuous learning and development
* inclusive, agile, and flexible work environment
* competitive global benefits program
* employee equity in the company
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