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Field marketing manager (varese)

Varese
Panasonic Europe
Responsabile marketing
Pubblicato il 12 marzo
Descrizione

Are you looking for a new opportunity that offers meaningful work with true purpose? We would love to welcome you to our multinational team!

Non aspetti a candidarsi dopo aver letto questa descrizione: per questa occasione è previsto un elevato volume di candidature.
Your growth is our growth. We invest in your future by enhancing your skills and abilities through training opportunities and interesting challenges.
At Panasonic, we believe in the power of collaboration - only together can we continue to expand our innovative edge and exceed our customers’ expectations. We are a powerful brand with a rich company culture, based on our 7 principles. It’s not just about what we do, but how we do it. To fulfil our social responsibilities, we will continue to do what we have done for over 100 years - to enrich people’s lives at home and at work, and move society forward.

WHAT YOU WILL BE DOING
Implements BU strategy and guidelines locally and plans and executes all local and/or vertical marketing campaigns and activities according to BU marketing plan in order to support the development of the local business assigned.
Key Activities

- Ensures adherence to given guidelines and processes for the work procedures assigned.
- Plans local and/or vertical resources and marketing budgets, monitors and reports expenditures accordingly.
- Drives European marketing campaigns locally (advertising, tele-marketing, direct marketing, events, trade shows…).
- Localizes centrally provided marketing material, websites, newsletters, press releases, collateral, price lists.
- Selects appropriate local communication media and develop local advertisements.
- Plans, drives and organizes local leads (events, direct marketing campaigns), and ensures leads are qualified.
- Qualifies, selects and leads cooperation with sales team
- Monitors lead follow-ups by sales team, within agreed SLA and notify Sales Manager of breaches.

KNOWLEDGE & SKILLS

- Relevant University Degree or equivalent practical and vocational knowledge and experience
- 2 to 8 years of relevant experience in the field
- Fluent in English language

- Knowledge of CRM tools and content management tools
- Strong communication and interpersonal skills
- High attention to detail, innovative, driven and flexible
- Willingness to travel within the region

WHAT WE OFFER YOU

- A challenging strategic role where you can actively contribute to the company’s success and take on responsibility
- International work environment
- Variety of training and development opportunities
- Generous mobile working option

- High Work-Life Balance

ABOUT US
Pana­sonic is one of the largest and lead­ing elec­tronic pro­duct manu­facturers in the world. The depth and variety of our re­search capa­bilities, manu­facturing ex­pertise, high quality and sophisticated pro­ducts have remained strong since 1918. Our mission is to create the Panasonic business of “tomorrow.” By integrating business, technology, and creativity, we will realize ideal lifestyles and societies solving social issues globally. Learn more about Sustainability at Panasonic.
Panasonic Connect Europe is a business-to-business focused and agile organisation. With more than 400 employees, the business aims to contribute to the success of its customers with innovative products and integrated systems and services- all designed to deliver its vision to Change Work, Advance Society and Connect to Tomorrow. This is supported by a wide-ranging business portfolio, including:

- Mobile Solutions Business Division helping mobile workers improve productivity with its range of Toughbook rugged notebooks, business tablets and handhelds.
- Visual System Solutions providing a line-up of high brightness and reliable projectors as well as high quality displays
- Broadcast & ProAV offering Smart Live Production solutions from an end-to-end portfolio consisting of PTZ and system cameras, camcorders, the Kairos IT/IP platform, switchers and robotic solutions that are widely used for live event capture, sports production, television, and xR studios.
- R&D; is focusing on software-driven supply chain solutions in real-world industrial environments, leveraging decades of expertise in electronics, AI and robotics. The mission is to transform Panasonic Connect into a leading solution provider for the entire supply chain - from manufacturing to retail
- Factory Solutions selling a wide range of smart factory solutions including electronics manufacturing solutions, robot and welding systems and software solutions engineering.

Please find here more information about Panasonic as an employer.

DIVERSITY, EQUITY AND INCLUSION
Fairness and equality are in our DNA. We are committed to creating a safe and inclusive workplace where people feel empowered to bring their whole selves to work. We want to ensure that our people are respected for who they are as individuals, valued for what they do and celebrated for their contribution to our business and our community. We are committed to promoting inclusion for the success of our business.
Panasonic is proud to be an equal opportunity employer. xlwpduy All qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, gender identity, and disability, or any other characteristics.

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