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Global commercial effectiveness manager - temporary

Parma
Contratto a tempo determinato
Chiesi Group
Commerciale
Pubblicato il Pubblicato 23h fa
Descrizione

Chiesi is an international research-focused biopharmaceutical group with 90 years' experience, operating in more than 30 countries, with its Headquarter in Parma, Italy.
Vuole candidarsi? Si assicuri che il suo CV sia aggiornato, poi legga attentamente le specifiche del lavoro prima di procedere.
More than 8,000 employees across the group are united by a singular purpose: promoting a healthier world for our people, patients, and the planet.
This is what drives us as we research, develop, and market innovative drugs across our main therapeutic areas.
Discover more here.At Chiesi we are thinking generations ahead, driving sustainable innovation with purpose.
This fosters a culture of reliability, transparency, and ethical behaviour at every level.
As a Benefit Corporation and a certified B Corp, we have embedded sustainability in our bylaws and continuously measure our impact.Diversity and inclusion are at the heart of who we are.
We believe our differences make us stronger.
We are a vibrant ecosystem of passionate, talented individuals united by strong values, each bringing unique perspectives that help us to continuously challenge the status quo for the better.Chiesi Corporate FunctionsGROUP TRANSFORMATION OFFICEThe Group Transformation Office is composed of the Digital Transformation Office, the Global Commercial Excellence Group, the Agile & Simplification Office (A&SO), the Integration Management Office (IMO), and the Project Management Office (PMO).This department guides the Group's continuous evolution and accelerates transformation, supporting teams in delivering on strategic priorities while creating the conditions for innovation to thrive.By embracing change and building on its foundations, the Group Transformation Office unlocks new value, empowers its people, and drives greater impact for patients, the planet, and the business.Who we are looking forThis is what you will doWe are currently recruiting for a temporary (maternity leave replacement) role in our Global Commercial Excellence department.
The Global Commercial Effectiveness Manager ensures a robust, data-driven customer engagement strategy built on the omnichannel go-to-market model, maximizing customer impact, consistency, and commercial effectiveness across brands, regions, and affiliates.You will be responsible forOmnichannel Strategy & Customer EngagementLead global coordination of affiliates in the definition and execution of the Customer Engagement Impact Plan (CEIP) as the strategic framework for omnichannel customer engagementDefine, with affiliates and regions, the optimal channel mix based on external benchmarks, internal data, and customer insightsDrive definition of AS-IS and TO-BE omnichannel models, balancing reach, frequency, and impactTranslate global customer engagement strategy into clear guidance, frameworks, and tools for local executionAct as a change agent within AIR & CARE BUs to accelerate adoption of omnichannel and digital marketing automationCommercial Performance Measurement & EffectivenessDefine and maintain application success, customer success, and engagement effectiveness metrics for digital and omnichannel initiativesPartner with Commercial Analytics, Omnichannel Enablement and Marketing teams to define and evolve Marketing Mix ROI and commercial effectiveness measurement frameworksMonitor CEIP execution quality and impact, identifying gaps and improvement opportunitiesDevelop global dashboards and reporting standards for omnichannel performance and effectivenessCustomer Data & Insights IntegrationAct as the global data owner for Customer Engagement data, within the global Commercial Analytics frameworkPartner with Commercial Analytics Managers to leverage behavioural data and advanced analytics to continuously refine engagement strategiesProvide actionable insights on customer behaviours to Regional / Country teams and franchisesScout and evaluate new solutions to automate CEIP planning, execution tracking, and updatesDrive simplification and standardization of processes and tools across affiliatesContribute to roadmap definition for omnichannel and CRM evolutionStakeholder Management & EnablementAct as first reference point for CEIP within Global Commercial ExcellenceProvide guidance and coaching to affiliates on omnichannel effectiveness and best practicesCollaborate closely with Global Marketing, Medical, Commercial Operations, Digital, IT, and Data teamsSupport Franchises and Medical in customer planning, especially regarding engagement model definitionYou will need to haveAt least 5 years of experience in Commercial Excellence, Business Intelligence, Digital Marketing, Omnichannel or Customer Experience roles (preferably in pharma or healthcare)Strong analytical background with experience translating data into business recommendationsProven experience working in global or regional roles within matrix organizationsSolid understanding of omnichannel go-to-market models, customer journey design, and engagement metricsHands‐on experience with CRM platformsAdvanced proficiency with Power BI and Excel; familiarity with other analytics and visualization toolsExperience working with digital marketing automation platformsExcellent stakeholder management and influencing skillsAbility to communicate complex concepts in a clear and simple wayChange management and transformation mindsetHigh learning agility and curiosity for new technologiesStrong project management and prioritization skillsLocationHQ with hybrid ways of working combining presence in the office and remote workingWhat we offerNo matter where your path starts at Chiesi, it leads to inspiring possibilities.
Your future is our focus, and we are committed to nurturing your development in our dynamic, friendly environment with access to resources and training every step of the way.We provide top‐class benefits, including comprehensive healthcare programs, work‐life balance initiatives, and robust relocation support.
Our salary package is competitive, comprising a basic salary, performance bonuses, and benefits benchmarked against the external market.
Additionally, we offer flexible working arrangements, remote work options, and tax assistance services for foreign colleagues, all designed to help you thrive.Chiesi is an equal opportunity employer committed to hiring a diverse workforce at all levels of our business.
All qualified applicants receive consideration for employment based on attitude and merit, without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, military status, gender identity or expression, or any other basis protected by applicable laws. xrdztoy
This policy applies to all aspects of employment, including hiring, transfer, promotion, compensation, eligibility for benefits, and termination.#J-18808-Ljbffr

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