PPress Tab to Move to Skip to Content Link /ppSelect how often (in days) to receive an alert: Create Alert /ppSelect how often (in days) to receive an alert: /ppstrongIf you’ve worn a pair of glasses, we’ve already met. /strong /ppbrWe are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over strong150 countries /strong access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi Viganò and the GrandVision network), and leading e-commerce platforms. /ppJoin our global community of over strong190,000 /strong strongdedicated /strong strongemployees /strong around the world in driving the transformation of the eyewear and eyecare industry. /ppstrongYour #FutureInSight with EssilorLuxottica /strong /ppAre you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible. /ppstrongYour role /strong /ppThis role will report to Brand Marketing Manager Lenses and will be a key support to drive the lenses category and to implement the marketing strategies for the market. Moreover, the position will be business focused and hence will work closely with many key stakeholders from business/sales to supply chain/operations teams. /ppstrongMain responsibilities: /strong /pulliResponsible of Essilor brands with the main objective to drive growth value. /liliTogether with Brand Marketing Manager Lenses, executes the lens category portfolio strategy and sets overall brand targets while working on positioning, distribution, and pricing strategy for the brands in her/his responsibility. /liliImplements the local strategy and marketing plans for country following both Global/META guidelines while advocating and supporting market needs. /liliMarketing strategy plan includes mainly B2C or B2B trade marketing, activations, promotions, events, buying days/fairs training. Media website management will be a minimal part of the scope within the framework of the Turkish legislation related to medical devices. /liliResponsible for the analysis monitoring of lens brand performances to support the definition of the local strategy action plan (incl. corrective actions in case of gaps). /liliResponsible from pricing strategy and all related projects on pricing of the brands she/he manages. /liliMakes monthly/yearly unit forecasts together with sales, finance, and supply chain teams. /liliPrepares weekly/monthly performance reviews. /liliDevelops implements the go-to market plan of new technology and product launches in the market. /liliTogether with the Brand Marketing Manager, s/he manages proactively proposes solutions to develop and enhance the marketing processes. /liliPrepares the marketing budget by lens brand (trade, media, training) aligned with company targets. During the year, s/he supervises and follows up the marketing budget allocated and monitors the successive updating and revision phases. /liliGives support and strategic guidance from a brand perspective to the commercial medical reps team by giving and taking frequent feedback especially from the field teams. /liliRegular competitor analysis. /liliDedicated to Lenses Instruments Category. On Lenses, you will be focused mainly on the “red” network, Nikon, Kodak and local brands including cross network brands like Stellest and Transitions. /liliSupport the Brand Marketing Manager in Lens category vision and strategize action plans. /liliImplement with your direct reports the marketing action plan. /liliBe business centric and be able to work closely with the many stakeholders, with a focus on sales teams. /li /ulpstrongMain requirements: /strong /pulliUniversity degree in Life Sciences, Engineering, Business Administration, Marketing /liliAt least 5 years experience in marketing in Medical Devices, Dermo-cosmetics, Pharma or EyeCare sectors (ex:Contact Lens Business ) /liliExcellent interpersonal and communication skills, /liliAnalytical, /liliProficiency in MS office applications, /li /ulpstrongLanguages: /strong /ppTurkish/English /ppIf you are selected, you will be contacted by the HR Department to guide you through the specific steps for your application. /pp#LI-LM1 /ppstrongOur Diversity, Equity and Inclusion commitment /strong /ppWe are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique. /ppbrstrongJob Segment: /strongSupply Chain Manager, Supply Chain, Medical Device, Marketing Manager, Branding, Operations, Healthcare, Marketing /ppProvider /ppDescription /ppEnabled /ppSAP as service provider /pulli"route" is used for session stickiness /lili"careerSiteCompanyId" is used to send the request to the correct data center /lili"JSESSIONID" is placed on the visitor's device during the session so the server can identify the visitor /li #J-18808-Ljbffr /ul