Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more.
SHG operates over 81 venues in 25 countries with a commitment to deliver authentic and diverse hospitality experiences that bring people together, all around the world. From the Sunset Hotels & Resorts division, we are seeking a creative, strategic, and brand-oriented Marketing Manager in Madison House Milan, right in the heart of Milan. Main responsibilities Lead the development and execution of the marketing strategy across the pre opening, launch and growth phases. Plan, coordinate and deliver integrated marketing campaigns across digital channels, including social media, email marketing, website and paid media. Oversee the creation and delivery of high-quality visual and written content, ensuring consistency with the brand identity, tone of voice and positioning. Monitor market trends, competitor activity and member insights to continuously refine marketing strategies and identify new opportunities. Manage, track and optimize the marketing budget, ensuring cost eAiciency and measurable return on investment. Coordinate member communications throughout the entire membership lifecycle, from acquisition to retention and loyalty. Collaborate closely with Operations and Events teams to promote the club's programming, experiences and key initiatives. Leverage data, analytics and performance metrics to inform strategic decisions and improve campaign eAectiveness. Lead public relations initiatives, media relations and influencer partnerships to enhance brand visibility and reputation. Qualifications Degree in Marketing, Communications, Branding or related field. Minimum 5 years of marketing experience within hospitality, luxury lifestyle, F&B or members clubs. Proven success in launching new venues or membership programs. Fluent in Italian and English (written and spoken). Excellent communication skills with strong aesthetic sensibility. Experience managing agencies, freelancers and cross-functional teams. Proficiency in content strategy, paid media and digital tools. Passion for hospitality, culture and wellness, with a community-building mindset. Benefits Competitive Salary. Discounts Across Sunset's Venues and More: Experience the Sunset lifestyle to the fullest with exclusive discounts at all our venues and beyond. Career Growth Opportunities: Your professional journey is our priority. Elevate your career with tailored growth opportunities that align with your ambitions. You can learn more about our company:
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