PNegri Firman PR and Communication was founded in 2008 with the aim of changing the way traditional PR firms interact with clients and press. We offer innovative and effective ways of communication to our clients, building tailor-made strategies to increase brand awareness and creating new approaches to PR promotion, digital marketing, social media, and event management. The company has offices in Milan, London, New York, and Los Angeles. /ppbJob Description /b /ppWe are looking for a Digital Marketing Manager to lead our digital advertising efforts across platforms such as Google Ads, Meta (Facebook Instagram), TikTok, and more. /ppThe Digital Marketing Manager will report directly to the Social Media and Digital Marketing Director, working in close collaboration with the rest of the team to develop and implement paid media strategies, overseen SEO initiatives, and analyze performance data to ensure campaign success. /ppThe role also involves monitoring key metrics, conducting in-depth analysis, producing detailed reports, and staying current with industry trends and best practices — especially within the luxury, fashion, and design sectors. /ppbKey Responsibilities /b /pulliPlan, manage, and optimize advertising campaigns across Google Ads (Search, Display, Shopping, YouTube), Meta Ads (Facebook Instagram), and TikTok Ads. /liliSet up and manage Meta campaigns focused on awareness, traffic, lead generation, and conversions. /liliDefine and refine audience segments using custom audiences, lookalikes, and dynamic remarketing strategies. /liliMonitor and analyze campaign performance across platforms; identify issues and suggest improvements. /liliConduct keyword research, write ad copy, and run creative testing across channels. /liliGenerate performance reports highlighting KPIs such as ROAS, CTR, CPC, and engagement metrics. /liliOverseen SEO-related tasks, including website content optimization for improved organic visibility. /liliCollaborate with internal teams to ensure digital strategies align with brand identity and broader marketing goals. /liliStay informed on platform updates, emerging trends, and digital marketing best practices. /li /ulpbMandatory Skills Qualifications /b /pulli5+ years of proven experience managing digital advertising on Google Ads, Meta, TikTok, LinkedIn and more. /liliDeep knowledge of Meta Business Suite tools, including Ads Manager, Events Manager, and Pixel implementation. /liliAbility to build, optimize, and scale Meta campaigns using advanced targeting methods. /liliStrong analytical and reporting skills; proficient in tools such as Google Analytics and Excel. /liliExperience with A / B testing and creative performance optimization. /liliDemonstrated track record of working with high-profile clients. /liliBackground in e-commerce and / or luxury, beauty, fashion, or design industries is highly desirable. /liliExcellent English communication skills, both written and spoken. /liliProficiency in PowerPoint; basic knowledge of scripting / programming is a plus. /li /ulpbWhat we offer /b /pulliA friendly, dynamic atmosphere. /liliAn international outlook. /liliSignificant career growth opportunities, professional development, and the possibility to take on increasing responsibilities within a dynamic and evolving environment. /liliFull health insurance and corporate welfare /liliPerks such as birthday off, free tea / coffee / snacks. /li /ul #J-18808-Ljbffr