Company DescriptionContinui a leggere per scoprire di cosa avrà bisogno per avere successo in questa posizione, incluse competenze, qualifiche ed esperienza.Gelesis is an innovative biotechnology company dedicated to transforming lives by addressing the challenges of metabolic health and obesity. Through cutting-edge research and development, Gelesis empowers individuals, healthcare providers, and communities to tackle metabolic disease. The company is focused on delivering impactful solutions rooted in science, offering opportunities to directly contribute to improving health outcomes worldwide. Join Gelesis to be part of a mission-driven team making a difference in the lives of many.The roleHelp shape and scale the brand strategy for our tecnology platform in obesity/metabolic health. You'll drive positioning, omnichannel campaigns, patient-centered messaging, agency coordination, and performance optimization—working closely with Medical, Digital and Regulatory to stay evidence-based and compliant.Ideal fit:execution-driven, entrepreneurial mindset, resilient, excellence-oriented, consumer experienceReporting to Chief Commercial Officer, we're looking for a Brand Manager with healthcare marketing experience and a strong consumer/patient orientation. Obesity is a category where patient conversation matters—this role blends evidence-based messaging with modern brand building.What you'll doSupport brand strategy, positioning, and messaging (HCPs + patient), partnering tightly with Medical, Regulatory and DigitalBuild and execute omnichannel marketing plans and campaigns (assets, calendar, briefs, approvals)Translate patient insights into education, support programs, community initiatives and contentManage agencies and vendors (creative, media, PR) and ensure high-quality outputDrive performance and optimization using data (awareness → consideration → conversion → retention)Create clear reporting, learnings, and recommendations for the teamWh