PpG.D is a leading organization headquartered in Bologna, Italy. /ppAs a key player in the high-tech machineries production, we specialize in cutting-edge technologies, shaping the future of industrial automation. /ppOur business portfolio encompasses a wide range of innovative making and packing solutions, in particular for Modern Oral and Next Generation products. /ppWe strive to continuously expand our offerings and enhance our capabilities to meet the evolving needs of our customers. /ppFor more detailed information about G.D and its comprehensive business landscape, please visit /ppG.D is part of Coesia, a group of innovation-based industrial and packaging solutions companies operating globally, headquartered in Bologna, Italy. Coesia operates in 34 countries with 20 different companies and employs over 8,000 people as of 2025. /ph3About the Role /h3pbPurpose: /b /ppAct as the internal voice of the customer, ensuring a deep understanding of customer and market needs, identifying the value for the customer, and guiding engineering toward relevant, timely and reliable solutions, while ensuring that the overall product portfolio is competitive, aligned with market requirements and consistent with the company’s strategic objectives /ppbAccountabilities, responsibilities and activities for the assigned categories: /b /ppClear understanding of macro, regulatory, and technology trends are shaping market growth for the assigned categories /ppQuantify market size, growth, key segments, and pinpoint opportunity areas. /ppEvaluate how competitors are positioned and what best practices they follow /ppUncover customer needs create segments personas to drive sharper decisions /ppRecommend key opportunities and best practices to boost competitive position of company offering including the definition of pricing, target margin, sales strategy, and the assessment of bcommercial risk, /b including analysis of bmarket scenarios /b and the identification of bmitigation /b options /ppAccountable for assessing bthe strategic fit /b of a specific client request, prioritizing the opportunities and deciding whether to proceed with feasibility /ppAccountable for defining the structure of the offer to respond to market / customer need /ppSupports the Project Manager and the Technical Project Leader in the definition of the bproject plan /b by setting the btarget cost /b for beach module /b considering platform target price and expected margin /ppAccountable forb validating /b that the bdesigned product matches /b the buser requirements specifications /b stated either internally (i.e., market-driven projects) or by the customer /ph3What You Need to Be Successful /h3ullib8-10 years /b professional experience matured in context of manufacturing, engineering and purchasing /liliExperience in bmapping customer / market needs /b, and bdefining /b the critical bproduct functions /b needed to meet them /liliExperience in bglobal, multi functional, project based organizations /b /lilibBachelor or Master /b Degree, preferably in a btechnical /b discipline (e.g., Engineering) /liliAnalytical skills /liliEffective Communication oral and written /liliPeople leadership /liliCollaborative team worker /liliBackground in automotive, consumer goods, medtech, or industrial automation is considered a plus. /li /ulpCoesia is an equal opportunity employer and embraces diversity and inclusion. /p /p #J-18808-Ljbffr