XCMG is a global leader in construction machinery, committed to delivering innovative, reliable, and high-performance equipment solutions worldwide. To support our expansion in the Italian market, we are looking for an experienced and commercially driven Sales Specialist to develop our Road Machinery business within Italian territory.The Sales Specialist will be responsible for driving sales growth and market penetration for XCMG road machinery products in Italy, including rollers, milling machines, pavers, bulldozers, and related equipment. The role focuses on developing end-user relationships, identifying market opportunities, and implementing effective regional sales strategies.Key ResponsibilitiesManage the sales and promotion of XCMG road machinery products across the Italian marketDevelop and maintain strong relationships with end customers, contractors, and key accountsAchieve annual sales targets and business objectives set by the companyIdentify new business opportunities and expand market share within Italian territoryAnalyze customer needs and formulate effective regional sales strategiesCollaborate closely with the technical support and after-sales teams to deliver tailored product solutionsEnsure high levels of customer satisfaction and long-term customer retentionYour ProfileProven sales experience with international first-tier brands in the road machinery sectorStrong knowledge of the Italian market for rollers, milling machines, pavers, bulldozers, and road construction machineryBasic understanding of crushing and screening equipment is considered a plusExisting network of end-user customers in the Italian road machinery market is highly preferredFluent Italian and English language skillsStrong negotiation, communication, and relationship management skillsResults-oriented mindset with strong commercial driveAvilability to travel exten