Ph3Description /h3 pWe are currently seeking a PR Influencer Marketing Manager Maui Jim who will report to Senior PR Manager as part of our dynamic PR team in Milan. /p h3Responsibilities /h3 ul liManage and coordinate PR activities for the Maui Jim brand /li liDefine and implement influencer marketing strategies in line with brand positioning, selecting profiles consistent with the brand’s values and monitoring the impact of collaborations in terms of awareness and engagement /li liManage the relationship with talent agencies, managers and KOLs and ensure the development of the brand's Friend of the House community /li liCoordinate and supervise the activities of the influencer marketing agency, with particular focus on planning, analyzing results and optimizing them /li liDevelop PR strategies consistent with the brand's values and positioning, identifying ad-hoc activities for different markets (e.g. social campaigns, dedicated events, collaborations with outdoor communities, etc.), promoting innovative ideas aligned with emerging trends /li liStrengthen the presence and relevance of the brand in the main media channels - both print and digital - with a focus on lifestyle, sport, wellness, travel and tourism /li liEnsure that the product image is always represented in a manner consistent with the authentic, premium and performance DNA of the brand /li liWorking closely with the Marketing, Communications, Social, Content, Retail Design and E-commerce teams to ensure strategic alignment between all activities and integrated brand communication /li liWork with PR agencies to support the brand /li liCollaborate with the team for the development of all brand PR assets (press releases, pack shots, cookbooks) /li liCollaborate in the organization of Press Days /li liConstantly share PR plans and results encouraging a continuous exchange of best practices /li liDefine and monitor the PR budget for the Brand, ensuring a strategic use of resources /li /ul h3Who you are /h3 ul liDegree in Marketing or Communication /li liAt least 5 years of PR and influencer marketing experience, with proven results in community creation /li liAn English and Italian fluent speaker, additional language is a plus /li liWith advanced expertise in Excel and Power Point, FGPS, DMR /li liMandatory Proficiency in talents / KOLs managagement /li liExtremely organized and details oriented with strong focus on results and respect of deadlines /li liA strong team player, able to coordinate different stakeholder and build strong relationship /li liEntrepreneurship autonomy and problem solving skills /li /ul h3Why work with us /h3 pThis is an excellent opportunity to join the Kering adventure in a moment of extraordinary growth and become part of a thriving team in a global Luxury group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment. /p h3Job Type /h3 pRegular /p h3Start Date /h3 h3Schedule /h3 pFull time /p h3Organization /h3 pKERING EYEWEAR S.P.A. /p /p #J-18808-Ljbffr