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European brand manager - downstream marketing (roma)

Roma
Stryker France
Brand manager
Pubblicato il 26 novembre
Descrizione

Work Flexibility :

Remote or Hybrid or Onsite

Who we want :

- Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
- Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
- Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
- Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do :
- Serve as the pan-European brand expert, setting strategic direction and driving growth for our SPINE portfolio.
- Define annual and long-term brand strategies aligned with global objectives to achieve growth, profit, and market share targets.
- Develop and distribute scalable marketing assets, campaigns, and best practices for local adaptation.
- Identify internal and external education, engagement, and brand experience opportunities to enhance brand perception.
- Build and maintain strong relationships with local marketers, sales teams, internal stakeholders, and key customers (KOLs).
- Collaborate with marketing teams to create the Annual Marketing Plan and a 3–5 year portfolio roadmap.
- Support country leadership in demand forecasting and work with supply chain partners.
- Manage the regional product life cycle, including launches (phase-in) and phase-outs (PLCM).
- Analyze business performance and brand perception, implementing corrective actions to achieve strategic goals.
- Create Pan European, scalable customer engagement events such as facility tours / events / congresses, hands-on opportunities, and medical education programs
- Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights

Minimum Qualifications (Required) :
- Bachelor’s degree required
- 5+ years of work experience required
- 3 years experience in Product Management or Marketing
- Spine Experience ideally or else Orthopeadics / Neurosurgery experience
- Fluent in local language and English

Preferred Qualifications (Strongly desired) :
- MBA preferred
- 8+ years medical device or marketing experience preferred

Your profile :
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Strong ability to adapt and navigate change with ease

Please send your CV in English

Travel Percentage : 30%

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