Technical Marketing Manager, SDK Specialist
We're seeking an experienced Technical Marketing Manager to lead the go-to-market strategy for our SDK product.
About the Role
* You'll become a subject matter expert on the Beefree SDK, the market, and our customers.
* Craft clear, differentiated messaging and positioning for the Beefree SDK.
* Lead product launches by developing thoughtful go-to-market plans that align Product, Engineering, Sales, and Marketing.
* Partner with our Developer Advocate to co-create technical stories and produce content that resonates with technical audiences.
* Measure and optimize GTM impact by collaborating with Product and customer-facing teams to track adoption and understand what resonates with our audience.
Responsibilities
* Messaging frameworks and value prop docs
* GTM and launch briefs
* Internal product education and training materials
* Release notes
* Landing pages and technical solution overviews
* Competitor comparisons
* Sales enablement content
* Customer-facing content in partnership with DevRel and Marketing
Requirements
* Experience bringing SaaS products to market
* Comfort with technical products and audiences
* Strong project management skills
* Great communication skills
Perks
* Your choice of equipment
* Competitive salary & incentives
* Remote flexibility
* Recharge time
* REST Program
* Team retreats
* Professional development