The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building.
We are a team of more than 1000 employees in 11 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak.
At Salewa we are looking for a Product Manager Apparel who works closely with the Sr Product Manager to translate the brand strategy into a clear and competitive seasonal collection framework.
This role ensures the development of apparel and accessories product lines, in alignment with market needs, brand positioning, and business objectives.
Working cross-functionally, the Product Manager delivers high-quality, performance-driven products on time and at the right price, leveraging consumer insights and market trends.
Tasks and Responsibilities
* Contribute to developing the seasonal product line plan and category matrix in line with the brand’s strategic direction
* Contribute to defining and delivering detailed product briefs (features, design, functionality, target costs, and quality standards) to guide Design and Product Development teams
* Support the translation of the brand’s financial objectives into a concrete category business plan, including product concepts, price positioning, and sales potential
* Collect and analyze market, sales, and consumer feedback to support line planning and continuous product improvement
* Analyze competitors, pricing strategies, and market trends to identify opportunities and support future product direction
* Work closely with Design and Development teams throughout the product creation process, ensuring alignment with product briefs and key milestones
* Collaborate with Marketing to define product storytelling and support communication with relevant product insights and technical information
* Present product concepts and features during sales meetings and internal training to ensure strong product knowledge across teams
* Monitor product costs and margins to support category profitability and business targets
* Support product lifecycle management, driving continuous improvement based on performance analysis (sell-in and sell-out)
Profile
* Degree in Economics, Marketing, Communication, Industrial/Product Design or comparable education
* 5+ years of experience in a Product Management role preferably within the sporting goods or outdoor industry
* Strong understanding of the product creation process and product lifecycle
* Financial acumen with understanding of sales performance, margins, and merchandising dynamics
* Analytical skills with the ability to interpret sell-through data and product performance
* Excellent communication and cross-functional collaboration skills
* Planning and organizational skills
* Very good English skills; Italian or German is a plus
* Availability to travel internationally
* Passion for mountain and outdoor sports
Workplace
Bolzano or Montebelluna, IT
If you are interested to work in a challenging, international and dynamic environment then apply now!
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