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European brand manager spine - downstream marketing

Fiumicino
Contratto a tempo indeterminato
Stryker France SAS
Brand manager
75.000 € all'anno
Pubblicato il 29 gennaio
Descrizione

Work Flexibility: Remote or Hybrid or Onsite


Who we want:

* Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.

* Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

* Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

* Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.


What you will do:

* Serve as the pan-European brand expert, setting strategic direction and driving growth for our SPINE portfolio.

* Define annual and long-term brand strategies aligned with global objectives to achieve growth, profit, and market share targets.

* Develop and distribute scalable marketing assets, campaigns, and best practices for local adaptation.

* Identify internal and external education, engagement, and brand experience opportunities to enhance brand perception.

* Build and maintain strong relationships with local marketers, sales teams, internal stakeholders, and key customers (KOLs).

* Collaborate with marketing teams to create the Annual Marketing Plan and a 3–5 year portfolio roadmap.

* Support country leadership in demand forecasting and work with supply chain partners.

* Manage the regional product life cycle, including launches (phase-in) and phase-outs (PLCM).

* Analyze business performance and brand perception, implementing corrective actions to achieve strategic goals.

* Create Pan European, scalable customer engagement events such as facility tours/events/congresses, hands-on opportunities, and medical education programs

* Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights


Minimum Qualifications (Required):

* Bachelor’s degree required

* 5+ years of work experience required

* 3 years experience in Product Management or Marketing AND

* Spine Experience or else Orthopeadics / Neurosurgery experience

* Fluent in local language and English


Preferred Qualifications (Strongly desired):

* MBA preferred

* 8+ years medical device or marketing experience preferred


Your profile :

* Excellent presentation and interpersonal communications skills

* Strong analytical and problem-solving skills

* Ability to manage multiple projects while delivering on established timelines

* Ability to be persuasive in the absence of organizational authority

* Must be able to understand and work within complex interdivisional procedures and policies

* Strong ability to adapt and navigate change with ease

Please send your CV in English.

Travel Percentage: 30%.

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