Overview
Nata nel 1872, Fratelli Polli Srl è ben presto divenuta azienda leader nel settore delle conserve vegetali e delle salse, conquistando un ruolo da protagonista nel mercato nazionale e internazionale.
Presente in 56 paesi del mondo, la sua visione è improntata alla coerenza fra valori aziendali, qualità degli ingredienti e dei prodotti, fedeltà alle esigenze del consumatore.
Responsibilities
* Project leadership
* BU coordination, making a bridge on: Innnovation Projects, Mktg activities, Packaging and communication declinations, and all operative matters between HQ and European BUs
* Innovation
* Analyse food trends, consumer understanding, market data and manage cross-market innovation researches, concept and product test (both quali and quanti);
* Hunt new ideas and Business solution in coherence with the Brand strategy;
* Translate New Product Development into product strategy (1-3years), transforming each industrial or R&D innovation into a consumer success;
* Lead central cross-functional team into innovation flow
* Roll out Plan and Marketing Activity Plan
* Support BUs to develop impactful customer presentations
* Support BUs to develop marketing activities to speed Awareness/trial or to create frequency/Repurchase
* Business Mastering
* Sellin Analysis
* Budget monitoring
Qualifications
* Strong experience in Projects management (think x objectives, define priorities, establish strong relationship with functions, coordinate countries, lead timing…)
* Strong Leadership and Relation skill
* Good Experience in communication leading process, media plan and consumer activity
* Good Presentation skills
* Experience in packaging management
* Proactivity, Creativity and open minded
* Good Analytical and Financial skills
* Fluent English. French and Deutchland as a plus
* 5 years in MKTG management
* Experience in FMCG is a must. Experience in International background and in ambient-food it’s a plus
* PERIMITER: SOUTHERN EUROPE (UK, DACH, FRANCE, EXPORT)
Other information
* REPORTING TO: CHIEF MARKETING OFFICER
* LOCATION: HQ Monsummano Terme (PT)
#J-18808-Ljbffr