H3Marketing Activation Brand Manager - Wholesome Snacks (12 months fixed term contract) /h3pGet AI-powered advice on this job and more exclusive features. /ppLooking for the chance to shape the future of snacking? If so, you’ve come to the right place! As Marketing Activation Brand Manager in Vimercate, Milan, you’ll lead business planning, strategy development, activation, and innovation launches of the Wholesome Snack portfolio in Italy. You will deliver fully integrated commercial plans aligned with category strategy and the country’s needs. /ph3Responsibilities /h3ulliDevelop annual plans by conducting situational analysis, strategizing, and recommending growth initiatives. Collaborate with country teams on innovation and activation strategies. /liliIdentify opportunities for new product launches, make portfolio decisions, and lead business case development to drive growth and margins. Set and monitor KPIs. /liliLead local marketing amplifications and digital brand activations. /liliAnalyze data, report on performance, and provide feedback for improvements. Track market and business performance to recommend course corrections and initiatives. /liliBuild a strong activation team, collaborate with central marketing, RGM teams, and external agencies on campaigns and innovations. /li /ulh3Qualifications /h3ulliDegree in Marketing, Management, or related field /liliPrevious marketing experience with strategic and commercial focus /liliDisciplined approach to goal setting, outcome prediction, and performance tracking /liliResults-driven with ownership mindset /liliFluent in Italian and English, with strong communication and influencing skills /li /ulh3Next Steps /h3pAfter applying, your application will be reviewed by a recruiter. It may take a few weeks to hear back via email or phone. Visit our strongHow We Hire /strong page for insights into our process. For assistance, email /ppJoining our team offers comprehensive benefits supporting your life events. Visit our benefits page and ask your recruiter for details. /ph3About Us /h3pAt Kellanova, our vision is to be the world’s best-performing snacks-led company. Our iconic brands include Pringles, Cheez-It, Pop-Tarts, and others. We foster a culture of boldness, empowerment, and inclusion, committed to diversity and equity. The upcoming acquisition by Mars will shape the future of snacking, expected to close in early 2025. /ppLearn more at We are an Equal Opportunity Employer committed to an inclusive workplace. All qualified applicants will receive consideration regardless of background or characteristics. /p #J-18808-Ljbffr