* Developing marketing strategies for advertising new products
* Organizing promotional events and coordinating day-of deliveries and staffing
* Leading and training teams of Marketing Associates
* Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
* Analyzing website click-to-purchase conversion rates and the effectiveness of promotions
* Identifying potential new markets and ways to enter them
* Partnering with product development and buying teams to estimate product demand
* Brainstorming advertising ideas with senior management
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