Responsibilities: Market Coverage: Primary responsibility for the Italian market, with additional coordination required for Global Key Accounts across Europe. Strategy & Targets: Implement assigned company sales strategies to achieve or exceed sales targets. Customer Management: Develop new customers while maintaining and growing business with existing accounts. Market Intelligence: Collect competitor data and provide relevant market insights. Financial Follow-up: Ensure the timely collection of accounts receivable. General Duties: Perform other tasks as assigned by the direct manager. Qualifications (Education, Knowledge, Working Experience): Bachelor's degree or higher. Fluent in English (written and spoken) is required. Minimum of 3 years of experience in the Packaging, Dairy, Juice, or Food industry. Willingness to travel frequently. Excellent communication and interpersonal skills for effective interaction both internally and externally.