Ph3About the Company /h3pbIVECO /bis a bworld leader in road transportation since 1975 /b, offering an extensive range of light, medium, and heavy commercial vehicles for road and off-road use. Committed to safe, efficient, and ecological mobility, the brand has pioneered the development of environmentally friendly technologies. /ppHome | Iveco Group /ph3About the Role /h3pbIVECO is looking for an Advertising, Media Digital Manager /b to lead integrated communication activities across the EMEA region. The role will drive badvertising /b, bmedia /b, and bdigital strategies /b to support commercial actions, strengthen brand positioning, and ensure consistency across multiple markets. The position also includes managing and coaching a direct report, fostering team development while delivering impactful results. /ph3Responsibilities /h3pbCommunication activities - Markets governance /b – EMEA /pulliDefine and coordinate quarterly Integrated Communication Plans for Trucks and Customer Service, aligning commercial priorities with global strategies and local market needs. /liliEnsure effective deployment of HQ strategies at local level and promote cross-market collaboration through best practice sharing. /liliMonitor communication channels, budgets, and KPIs across EMEA, ensuring corrective actions when needed. /li /ulpbAdvertising, Website management Brochures /b /pullibADV: Management of Advertising pages /b to support communication/commercial campaigns with external agency from the brief to the execution in line with Iveco Brand priority and guidelines. /lilibBrochures /b: Management of all communication material at EMEA level in coordination with Global functions (i.e. Brochures, leaflet, newsletter, Internal external communication). /liliAdv markets management and governance receiving inputs and providing centralized asset in order to support Budget optimization at EMEA level and fostering cross-fertilization between countries and guarantee IVECO brand image protection. /lilibWebsite /b: website content management at EMEA level in cooperation with Global, markets and digital area, UX optimization and active campaigns alignment. /li /ulpbMedia, Digital Social media /b /pulliDefinition and implementation of bDigital strategy (social media and online channel) /b, including contents programming, community engagement and social listening. /liliPaid media: planning and optimization of media investment (offline and digital) deployed at market level in coordination with global department. /lilibDigital content creation /b: definition, creation, production and adaptation of multimedia formats (visual, video, photo) for social media and sites. /lilibSocial media plan: /b Management of Integrated social media plan at EMEA level integrating EMEA HQ contents truck and customer service, Local content and global content. /liliPerformance analytics: bKPI monitoring (social, media, website) with monthly report, optimization proposal corrective actions /b. /li /ulpbLead generation Performance analytics governance /b /pullibEMEA Lead management activities governance /b, KPI monitoring and efficiency measurement providing quarter reporting to Global team and Top management /li /ulh3Qualifications /h3ullibUniversity degree /b in Marketing, Communications, Business, or related fields. /lili5+ years of experience in badvertising, digital marketing, and media management /b, ideally in multinational contexts. /li /ulh3Required Skills /h3ulliStrong knowledge of advertising and digital platforms (Google Ads, Meta Business Manager, LinkedIn Campaign Manager) /liliDemonstrated success in coordinating multi-market communication projects and managing external agencies. /liliSolid analytical mindset with expertise in KPI monitoring, performance reporting, and optimization /liliProven team management experience, with the ability to lead, coach, and develop direct reports /liliProficiency in Microsoft PowerPoint and Excel, with the ability to create impactful reports and presentations. /liliStrong presentation skills, with experience preparing and delivering content to Top Management. /liliExcellent organizational, communication, and project management skills. /liliFluency in English (spoken and written); additional European languages are a plus. /li /ulh3Equal Opportunity Statement /h3pIveco Group’s DEI philosophy is deeply embedded in its core values, particularly the belief that “we contribute diverse strengths.” This reflects a commitment to fostering an open, inclusive, and supportive culture where every individual is valued and empowered to reach their full potential. /p /p #J-18808-Ljbffr