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Product manager fragrance

Milano
SHISEIDO
Product manager
Pubblicato il Pubblicato 7h fa
Descrizione

Ph3Overview /h3pITALY FRAGRANCE PRODUCT MANAGER /ppAt Shiseido Italy, the Fragrance division is responsible for managing a diverse portfolio of perfumery brands such as Narciso Rodriguez, Issey Miyake, Zadig Voltaire and Serge Lutens, ensuring the successful launch and lifecycle management of perfumery products across Italian markets. /ppOur mission is to deliver high-quality, consumer-relevant products through operational excellence, close collaboration with cross-functional teams and a strong focus on market needs and performance. /ph3Role /h3pThe Fragrance Product Manager is responsible for the operational strategy, roadmap and definition of a product line, so of a specific brand. He/she must work as the brand/brands entrepreneur by federating all the stakeholders around brands’ objectives. They work closely with cross-functional teams, as well as with suppliers linked to retail, event planners, customers and International Marketing to ensure the product meets market needs and aligns with the company and group goals. /ppThis role is key in driving the success of a product and brand, and requires a balance of strategic thinking, project management and practical execution. /ph3Main Responsibilities /h3ullibProduct Operational Strategy and Vision: /bulliLocally develop and communicate a clear product vision and strategy, according to marketing plan. /liliConduct market research to identify customer needs and market trends. /liliMonitor constantly the AP mix and adjust if necessary (at LE budget meetings) taking into account guidelines, local needs and sell-out targets. /li /ul /lilibProduct Development: /bulliCollaborate with the other functions of marketing and sales team to implement product launch and consolidation, as well as to develop and implement all necessary actions to meet business targets /liliForecast of launches/animations in cooperation with commercial team and forecast of all POSM materials in line with marketing plan /liliProvide qualitative feedback pre / post launches /li /ul /lilibGo-to-Market Planning: /bulliWork with marketing and sales teams to develop go-to-market strategies. /liliEnsure successful product launches and monitor product performance. /liliMonitor and update stock/quotas of promos, testers and the POSM in order to avoid/reduce risk of FNC each year /li /ul /lilibStakeholder Management: /bulliLiaise with stakeholders to gather requirements and feedback. /liliCommunicate product updates and changes to relevant parties and during the periodic affiliate meetings. /liliOrganize marketing presentation and documents for sales force meetings /li /ul /lilibPerformance Analysis: /bulliAnalyze product performance metrics and consumer feedback. /liliMake data-driven decisions to improve and maximize brand performance /liliMonitor sell-out sales performance (weekly and monthly) /li /ul /li /ulh3Skills and Competencies /h3ulliBachelor’s degree in Business, Marketing, or a related field. /liliProven experience in product management or a similar role. /liliExcellent communication abilities. /liliFamiliarity with agile methodologies is a plus. /liliStrategic thinking and planning. /liliAbility to work collaboratively in a team environment. /liliStrong organizational and project management skills. /liliExcellent knowledge of the Office package and advanced use of Excel. /liliEnglish Advanced (for EMEA/BH contacts) highly required /liliDigital Attitude /liliAbility to analyze data strongly requested: sell-in, sell-out and ROI /liliPrecision/Autonomy/Relational excellence/Entrepreneurial spirit/Commitment/Open-mindedness/Positive attitude. /liliCapacity to think out of the box, passion for beauty, creativity attitude, target-oriented behavior and curiosity. /liliAlignment with the group’s Trust8 working principles: Think Big, Take Risks, Hands on, Collaborate, Be Open, Act with Integrity, Be Accountable, Applaud Success. /li /ul /p #J-18808-Ljbffr

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