Overview
Wild Country is a heritage climbing brand within the Oberalp Group. We are building a fast-growing Climbing Gym Business Unit, bringing our brands and services to the heart of the indoor climbing scene. To support our expansion, we are looking for a Commercial Manager who will lead the commercial development of Wild Country and our Climbing Gym Business.
Responsibilities
* Drive omni-channel growth for Wild Country through new and existing distribution
* Align marketing, product, and sales execution with commercial goals
* Attend trade shows, key account meetings, and regional activations to gather market insights and build brand presence
* Identify and execute partnerships with key climbing gyms across priority markets
* Create commercial opportunities with gyms to increase brand visibility and revenue
* Be the internal ambassador for the climbing gym business within the Oberalp organization
* Implement brand distribution strategies across all channels to exceed market share targets
* Analyze sell-in and sell-out data and competitor insights to refine growth strategies
* Collaborate with internal teams to create and deliver effective selling strategies
* Act as the point of contact for trade marketing teams and ensure consistent use of marketing assets across all communications
* Use market expertise and climbing knowledge to identify trends and consumer preferences
* Conduct qualitative and quantitative research to support commercial and product strategy decisions
Profile / Qualifications
* Bachelor’s degree in Business, Marketing, Product Development, or related field; Master’s degree is a plus
* Proven experience in a commercial role in the outdoor or climbing gym industry
* Strong understanding of climbing culture and well-connected in the gym and outdoor market
* Excellent negotiation, relationship-building, and communication skills
* Strategic thinker with strong analytical and problem-solving skills
* Creative mindset and ability to work in a dynamic, fast-paced environment
* High availability to travel frequently
What we offer
Join our passionate team and become part of a culture where climbing is more than business—it’s a way of life. We are looking forward to hearing from you.
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