PPress Tab to Move to Skip to Content Link /ppSelect how often (in days) to receive an alert: Create Alert /ppSelect how often (in days) to receive an alert: /ppstrongIf you’ve worn a pair of glasses, we’ve already met. /strong /ppWe are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over strong150 countries /strong access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi Viganò and the GrandVision network), and leading e-commerce platforms. /ppJoin our global community of over strong190,000 /strong strongdedicated /strong strongemployees /strong around the world in driving the transformation of the eyewear and eyecare industry. /ppstrongYour #FutureInSight with EssilorLuxottica /strong /ppAre you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible. /ppstrongYour role /strong /ppTurkey is one of the key countries within the EssilorLuxottica Wholesale META region with high growth expectations. The Frames Brand Marketing Manager position has been created with the objective of enhancing the complete frames value proposition within the internal organization as well as to our retail customers and end-consumers. /ppThis role will report to the Marketing Director Turkey Frames Lenses and will be supported by an Assistant Brand Manager. S/He will be a key support to drive the frames category and to implement the marketing strategies for the market. Moreover, the position will be business focused and hence will work closely with many key stakeholders from business/sales to supply chain/operations teams. /ppstrongMain responsibilities: /strong /pulliResponsible for the frames division with the main objective to drive growth value. /liliTogether with the marketing director, defines the frames category portfolio strategy and sets overall brand targets while working on positioning, distribution, and pricing strategy for the brands in her/his responsibility. /liliImplements the local strategy and marketing plans for the country following both Global/META guidelines while advocating and supporting market needs. /liliMarketing strategy plan includes mainly B2C or B2B trade marketing, activations, promotions, events, buying days/fairs training. Media/social media website management will be a minimal part of the scope. /liliResponsible for the analysis monitoring of frames brand performances to support the definition of the local strategy action plan (incl. corrective actions in case of gaps). /liliMakes monthly/yearly unit forecasts together with sales, finance, etc. /liliPrepares weekly/monthly performance reviews. /liliDevelops implements the go-to market plan of new technology and product launches in the market. /liliTogether with the marketing director, manages proactively proposes solutions to develop and enhance the marketing processes. /liliPrepares the marketing budget by frames brand (trade, media, training) aligned with company targets. During the year, supervises and follows up the marketing budget allocated and monitors the successive updating and revision phases. /liliDevelops marketing strategy inline with global guidelines with a glocal approach to maximize business. /liliGives strategic guidance from a brand perspective to the commercial team by giving and taking frequent feedback especially from the field teams to boost sales. /liliRegular competitor analysis. /liliAdheres to all company policies, procedures, and business ethics codes. /liliDedicated to Frames Category. /liliSupport the marketing director in the frames category vision and strategize action plans. /liliBe business centric and work closely with many stakeholders, with a focus on sales teams. /liliImplement with your direct reports the marketing action plan. /li /ulpstrongMain requirements: /strong /pulliDegree in Marketing or Business. /liliAt least 5 to 7 years of experience in Marketing Department, preferably with proven working experience as Brand / Category Manager within matrix organizations. /liliAble to influence stakeholders, someone who can manage uncertainty, open to challenges and to foster change. /liliPassionate about building brands and activating the marketing mix. /liliCan-do attitude with high energy and learning aptitude. /liliData Analysis and Reporting: Full competence / mandatory. /li /ulpstrongLanguages: /strong /ppTurkish/English /ppIf you are selected, you will be contacted by the HR Department to guide you through the specific steps for your application. /pp#LI-LM1 /ppstrongOur Diversity, Equity and Inclusion commitment /strong /ppWe are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique. /ppbr/strongJob Segment: /strongOphthalmic, Supply Chain Manager, Marketing Manager, Brand Manager, Branding, Healthcare, Operations, Marketing /p #J-18808-Ljbffr