Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more.
SHG operates over 81 venues in 26 countries with a commitment to deliver authentic and diverse hospitality experiences that bring people together, all around the world.
From the division Sunset Hotels & Resorts, we are looking for Director of Sales & Marketing for METT Milan Torre Velasca, our new Residences and Suites project, in the iconic Torre Velasca building in the heart of Milan.
Main responsibilities
Develope and manage sales and marketing goals and strategies in accordance with the METT brand business strategy, aligning it with the annual sales plan and sales objectives to achieve the hotel budgets and maximize revenues.
Handle budgets for miscellaneous sales activities and promotions.
Manage assigned FIT & Leisure Group accounts and following up to materialize the budgeted revenues through existing clientele and prospects.
Identify sales opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
Design and implement a strategic business plan that expands, build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs
Analyze overall monthly property performance and provide summary report with recommendations to improve short, middle and long term strategies by account basis.
Develop and promote weekly, monthly and quarterly sales objectives.
Evaluate performance of distribution partners and contracted rates. (FIT, tour operator, corporate, consortia, crew, groups, etc...).
Develop the Marketing plan and maintain the brand positioning of the hotel.
Preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change
Accomplishes sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs, developing field sales action plans.
Develop and manage relationships with external organizations (advertising, and public relations agencies, market research firms, etc.)
Qualifications
Bachelor’s or Master’s degree in Marketing, Hospitality Management, Economics, Business Administration, or a related field.
Minimum 5 years of experience in similar position in hospitality industry (5* Hotel or resort)
Fluent in Italian & English.
Strong communication and presentation skills, with the ability to represent the brand at international events and fairs.
Strong connections to luxury agencies and fashion houses in Milan.
Good understanding of the Milan market and local hospitality landscape.
Excellent negotiation and leadership skills
Strong planning and budgetary skills
Proven track record of successfully driving revenue growth and achieving sales targets in luxury hospitality environments
Availability to travel
Benefits
Competitive Salary.
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