PpbEmployee - /b We are looking for a Digital Advertising Specialist to join our team in Milan or Florence. /p pThe selected candidate will be responsible for managing and developing all online advertising campaigns in both Italian and English, with the goal of generating qualified leads and reinforcing the exclusive image of our brand. /p pDo you want to find out what are the 5 steps of our selection process? How we hire. /p pbThe Digital Advertising Specialist will be responsible for: /b /p ul libPlanning and managing digital advertising campaigns. /b Designing, executing, and optimizing campaigns across Google Ads, YouTube Ads, and Meta Ads (Facebook and Instagram), with a particular focus on targeting a premium, international audience; /li libContinuous implementation and optimization. /b Running A/B tests on ads, creatives, and landing pages; analyzing performance data to improve conversion rates and return on investment (ROI); /li libKPI monitoring and reporting. /b Closely monitoring key metrics and lead quality; preparing weekly and monthly reports with strategic insights for the marketing team and company leadership; /li libCollaboration with the creative team. /b Working together to define visual content and copy consistent with the brand’s luxury positioning and campaign objectives; /li libAdvertising budget management. /b Efficiently allocating and optimizing budgets across multiple platforms, ensuring maximum return on investment. /li /ul h3bWhat we offer /b /h3 ul liThe opportunity to be the key person in the company dedicated to managing online advertising campaigns; /li liA highly professional, creative, and dynamic environment, with a top-tier digital positioning; /li liA clear path for professional growth, allowing the candidate to develop both technical and cross-functional skills and advance within the company. /li /ul h3bRequirements /b /h3 ul liAt least 3 years of experience in similar digital advertising roles, preferably in the luxury or real estate sectors; /li liIn-depth and proven knowledge of Google Ads, YouTube Ads, and Meta Ads Manager; /li liSpecific education in digital communication, marketing, or web marketing (degree, master’s, or professional courses); /li liExcellent command of both Italian and English (knowledge of additional languages will be considered a plus); /li liGood knowledge of the Adobe Creative Suite; /li liFull-time position with a permanent employment contract; /li liHigh-level, dynamic, and fast-growing professional environment; /li liOngoing training on company processes, tools, and best practices; /li liOpportunities for professional growth and advancement into roles with greater responsibility. /li /ul h3bDigital Advertising Specialist /b /h3 p30.000 - 40.000 /p /p #J-18808-Ljbffr