Work Flexibility: Field-based
Location: Any major city in Italy
Overview
Stryker is seeking a Senior Product Manager to lead our Neurovascular marketing strategy in Italy, while collaborating with colleagues across Europe. This is a high-impact role where you’ll combine deep local expertise with international exposure, driving product launches, shaping strategies, and supporting clinicians in their mission to save lives.
Responsibilities
Market & Customer Insights
* Conduct competitive analysis and monitor market dynamics.
* Gather and interpret insights from clinicians, KOLs, and hospital stakeholders to shape the value proposition.
* Identify unmet or emerging needs and propose innovative solutions.
Strategy & Marketing Planning
* Develop strategic plans, annual marketing plans, and product launch strategies.
* Translate strategy into concrete marketing activities and tactics.
* Forecast budgets and resources, and justify key investments.
Value Proposition & Brand Positioning
* Define segmentation, targeting, and positioning for the Italian market.
* Build and communicate clear value propositions supported by clinical and economic evidence.
* Act as brand steward, ensuring alignment with European and global strategy.
KOL Management & Evidence Generation
* Build and maintain strong relationships with key opinion leaders and thought leaders.
* Leverage clinical and economic evidence to support marketing initiatives.
Sales Enablement & Training
* Support the sales team with technical knowledge, messaging, and training materials.
* Analyze sales data to identify opportunities for growth and improvement.
* Ensure alignment of Italian sales efforts with international priorities.
Leadership & Collaboration
* Mentor and inspire colleagues, fostering cross-functional collaboration.
* Work closely with the EMEA team and local Italian stakeholders to achieve business objectives.
* Demonstrate accountability, financial acumen, and a drive for continuous improvement.
Requirements of the role
Minimum Qualifications :
* Bachelor’s degree required.
* 6+ years of work experience, including at least 2 years in marketing.
* Fluent in English and Italian.
* Strong knowledge of the Italian healthcare ecosystem (systems, paperwork, stakeholders).
Preferred Qualifications :
* MBA preferred.
* MedTech or neurovascular experience desirable (not mandatory).
* Experience in marketing and / or sales in the healthcare sector.
* Excellent communication, presentation, and interpersonal skills.
* Strong analytical, problem-solving, and project management skills.
What we offer
* Impact & visibility – Be the strategic voice for Italy within an international team.
* Growth & development – Clear career paths into Sales Management in Italy or International Marketing roles.
* Training & learning – Structured onboarding and training, including international programs in Amsterdam and local support in Italy.
* Team spirit – Join a dynamic and collaborative European team that values diverse perspectives and encourages innovation.
Travel Percentage : 30%
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