This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an E‑commerce Director based in Italy.
As E‑commerce Director, you will lead the strategic development and performance of a global online business within the luxury consumer sector. This role combines commercial leadership, customer experience optimization, and data‑driven decision‑making to accelerate digital growth and profitability. You will oversee omnichannel initiatives, customer acquisition and retention strategies, website merchandising, and performance analytics while ensuring a seamless and premium customer journey. Working closely with cross‑functional stakeholders and external partners, you will drive innovation, operational excellence, and measurable business results. This is an exciting opportunity to shape the future of a fast‑growing international brand in a highly entrepreneurial and collaborative environment.
Accountabilities
* Lead the global e‑commerce strategy, owning revenue growth, profitability objectives, and long‑term digital business development initiatives.
* Develop and execute customer acquisition, retention, and loyalty programs designed to enhance customer lifetime value and strengthen brand engagement.
* Drive continuous improvements to the online customer experience through personalization, premium storytelling, merchandising optimization, and seamless omnichannel journeys.
* Oversee digital performance metrics including conversion rates, customer acquisition costs, average order value, and lifetime value, translating insights into actionable growth strategies.
* Manage CRM initiatives, including email and SMS marketing programs, customer segmentation, and post‑purchase engagement campaigns.
* Coordinate and guide external agencies and contractors across paid media, content, influencer marketing, SEO, and other digital channels to maximize return on investment.
* Foster effective collaboration across internal teams and external partners, establishing clear performance expectations and ensuring timely, high‑quality delivery.
* Ensure compliance with relevant industry regulations while adapting digital experiences to local market requirements, including language, payment preferences, and cultural considerations.
Requirements
* Minimum 5 years of experience in a senior e‑commerce leadership role, ideally within luxury, premium, or high‑end consumer brands.
* Demonstrated success in driving online revenue growth and managing complex digital commerce operations at an international level.
* Strong expertise in performance analytics, conversion rate optimization (CRO), customer segmentation, and data‑driven decision‑making.
* Proven ability to manage and evaluate the performance of agencies, contractors, and external service providers through KPI‑based frameworks.
* Solid understanding of CRM strategies, customer lifecycle management, retention programs, and digital marketing channels.
* Excellent communication, organizational, and stakeholder management skills, with the ability to collaborate effectively across multiple teams and markets.
* Familiarity with regulated industries and compliance requirements is considered an advantage.
* Strategic mindset combined with strong execution capabilities and a passion for delivering exceptional customer experiences.
Benefits
* Competitive compensation package with performance‑based incentives.
* Flexible remote working arrangement with occasional travel requirements.
* Opportunity to lead and shape the digital strategy of a rapidly expanding international business.
* Exposure to global markets and high‑impact strategic initiatives.
* Collaborative, entrepreneurial, and innovation‑focused work environment.
* Professional growth opportunities within a fast‑scaling organization.
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