Tom Ford and Balmain Paris, leading brands in the luxury fragrance sector, are looking for a Marketing Intern to join the Marketing team, with a strong emphasis on data analysis and performance‑driven decision making.
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This opportunity provides a comprehensive 360° view of marketing, with a particular focus on leveraging data to guide strategy and execution. The intern will work cross‑functionally with internal and external stakeholders, including commercial teams, trade marketing, clients, and international partners, contributing to key strategic processes.
Key Responsibilities
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* Support Product Marketing in the implementation and optimization of launches, with a strong focus on forecasting, sell‑in/sell‑out analysis, and KPI tracking.
* Analyze product and launch performance, preparing regular reports and presentations to support data‑driven decision making.
* Monitor competitors and identify market trends through the collection and interpretation of qualitative and quantitative data.
* Contribute to pricing analysis and margin evaluation.
* Support the operational execution of campaigns (POP materials, sampling, agent presentations), integrating analytical insights into execution.
* Collaborate with Trade Marketing to assess in‑store performance and optimize Visual Merchandising and digital channels (tracking online KPIs, content verification, performance analysis).
* Direct management and relationship with Fashion Boutiques.
Requirements
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* Strong analytical mindset and ability to interpret complex data.
* Advanced knowledge of Excel and PowerPoint; familiarity with data visualization tools is a plus.
* High level of accuracy, organization, and structured problem‑solving approach.
* Degree in Marketing, Economics, or related fields.
* Fluency in English. xjrgpwk
* Proactivity and ability to work in a dynamic, cross‑functional environment.
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