Reports to: Regional Sales Director South Europe
Permanent contract – Livello Quadro, CCNL Commercio
Montebelluna (Veneto), Italy
Hybrid mode (1 day/week home-office)
Start date: at the earliest convenience
About The Position
We're looking for the next person to own the commercial development of our brands in Italy.
As Sales Manager Italy, you will lead the full commercial picture across both Columbia and Sorel: a network of agents and field accounts spread across the country, a junior Key Account Representative reporting directly to you, strategic regional accounts, and a newly launched Partner Store project with openings planned this year.
This is a role with a clear commercial core combined with a people leadership dimension and a growing retail development scope that will evolve as our store network expands.
You’ll also be part of a broader region, reporting to the Regional Sales Director and working in close partnership with the Country Manager for Spain, giving you exposure and collaboration beyond the Italian market.
The role is based at our Montebelluna showroom (Veneto), with regular travel across Italy.
How You’ll Make The Difference
Lead and manage the agent network
- Own the full agent and field account network across Italy — set targets, drive commercial strategy, and manage performance throughout the season
- Maintain direct relationships with strategic regional accounts who expect a dialogue with the brand, not just with agents
- Coordinate credit management between agents, clients, and internal teams
Supervise and develop the Key Account team
- Manage a junior Key Account Representative: provide direction, coaching, and strategic oversight
- Own top-to-top relationships and business plan commitments with key accounts
Drive the Partner Store project
- Take full ownership of Columbia's Partner Store rollout in Italy, with new openings planned this year
- Build and manage relationships with retail partners: development roadmap, KPI tracking, and performance management
- Coordinate with internal teams (retail, marketing, operations) to ensure consistent execution
Deliver commercial results
- Own revenue and margin targets for Italy across both brands
- Maintain pipeline quality and forecast accuracy
- Translate regional commercial strategy into concrete local action plans
YOU ARE
- A hands‑on leader — you set the direction, and you make things happen on the ground
- Highly accountable: you take full ownership of your scope, your team, and your results
- Resilient and results‑oriented: you stay focused under pressure and know how to prioritize in a complex environment
- A strong communicator — equally effective with agents in the field, key account buyers, and senior stakeholders
- Pragmatic: you make decisions with the information available and adapt to a market that is still evolving
YOU HAVE
- Proven experience in a Sales Manager or equivalent role in Italy, with direct responsibility for managing agents
- A solid knowledge of the Italian distribution landscape across outdoor, sporting goods, and/or adjacent sectors
- The ability to handle commercial complexity: multi‑brand scope, credit management, forecasting, and seasonal planning
- Experience managing or closely supervising a sales team member: a nice‑to‑have
- Retail or Partner Store exposure is a meaningful plus, particularly given our upcoming openings
- Full professional proficiency in Italian and English (working language with regional and HQ teams)
- Based in or able to commute to the Montebelluna/Treviso area — presence at the showroom is expected
Perks & Benefits
- Significant discounts on Columbia and Sorel products
- Lunch vouchers
- Unlimited access to LinkedIn Learning
- A monthly Learning Hour for training, discovery and learning
- Unlock your potential: access to in‑house training courses (feedback, leadership, Insights)
- DEI initiatives to exchange and strengthen our involvement around these themes
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