Key ResponsibilitiesFaccia ora il prossimo passo nella sua carriera: scorra verso il basso per leggere la descrizione completa del ruolo e invii la sua candidatura.- Own and lead brand strategy and annual marketing plans across the full marketing mix- Drive product and portfolio innovation, from concept development to launch execution- Act as brand guardian, ensuring consistency across positioning, pricing, promotion, and distribution- Lead cross‐functional teams to execute go‐to‐market plans effectively and on time- Monitor brand health, business KPIs, and ROI, translating data into clear strategic actions- Analyze category, market, and consumer trends to identify growth opportunities- Define pricing and distribution strategies in partnership with Sales and Finance, with a strong focus on P&L impactQualifications- Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)- 7+ years of experience in Brand Management or Marketing roles within FMCG environments- Proven experience managing complex brands and innovation projectsRequired Skills- Strong analytical, commercial, and strategic mindset with solid P&L understanding- Excellent communication and influencing skills across senior stakeholders- Ability xdwybme to operate autonomously while leading cross‐functional teams in matrix organizationsPreferred Skills- Experience in digital, omnichannel, and shopper‐centric marketing- Strong knowledge of consumer insights, panel data, and brand tracking toolsCompensationCompetitive salary and benefits package, aligned with seniority and market benchmarks (range 45.