Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Arc'teryx, Peak Performance, Atomic and Wilson.
The Mountain Sport Company", Salomon was born in **** in the heart of the French Alps and the birthplace of modern alpinism. Salomon's commitment to innovative design and passion for mountain sports created a vast range of revolutionary new concepts in bindings, boots, skis and apparel for both Alpine and Nordic skiing and brought innovative solutions to footwear, apparel and equipment for snowboarding, adventure racing, mountaineering, hiking, trail running, and many other sports.
Through performance driven design, Salomon delivers innovation and progression to mountain sports; converting new ideas into action and expanding the limits of possibility. Salomon's heritage, culture, and commitment are tied together by one simple concept: the world's leading mountain people creating the world's leading mountain products. Salomon is responsibly committed towards the outdoor through its sustainability program. Diversity is one of Salomon's five values, therefore we are committed to creating an inclusive environment for all.
Salomon is headquartered in Annecy, France.
Job Description
We are looking for an
Influencer Marketing Manager Executive (F/M)
to strengthen our connection with the winter sports community ???
As the
brand's key representative
among influencers and ambassadors, you'll play a central role in promoting our presence across
Ski, Nordic skiing, and Snowboard
disciplines.
The main responsibilities of the role will be:
Brand Representation:
Act as the primary representative of Salomon to influencers, partners, events, federations, and national sports authorities.
Lead and manage local sports programs, including ambassadors and partnerships.
Ambassador Coordination:
Serve as the key contact for ambassadors, coordinating their training and fostering regular contact.
Develop the ambassador community in key sports epicenters.
Event Planning and Execution:
Plan and implement key events, demos, tests, and promotional activities.
Ensure quality implementation of marketing tools by influencers and ambassadors.
Manage relationships with vertical media and oversee media plans.
Sport Epicenter Activation:
Execute the local "How to Win" WSE plan, working with key ski resorts to boost presence, influence, and sales.
Recommend strategies and drive Salomon's presence at practice and purchase locations in resorts.
Oversee specialty door activations, including trade programs, tests, and demos.
Lead consumer-facing events such as community activities, demos, clinics, and partnerships, and be present on-site during major events.
WSE Marketing Interlocutor:
Participate in the I2C process and provide feedback to HQ/WSE.
Engage actively in the IMM/Ambassador community, sharing and utilizing best practices.
Ensure the quality of the Salomon toolbox provided by HQ.
Track and analyze sports and influencer marketing KPIs.
Qualifications
Degree in
Marketing or a related field
.
At least
3 years of experience
within the sports community or in a marketing-related environment.
Previous experience in the
sporting goods industry
.
Strong understanding of the
sports ecosystem
, products, and promotional materials (goodies).
Flexibility to work on weekends
, especially during the winter season.
Fluent in English and Italian
— both written and spoken.
Valid driver's license required
, as the role involves frequent travel to events and activations.
Additional Information
Location:
Treviso, Italy
Contract type:
Fixed-term contract, starting
as soon as possible
and running
until June ****
Working hours:
Full-time position