Dometic is a global market leader in the mobile living industry. Millions of people around the world use Dometic products in outdoor, residential, and professional applications. We are on a growth journey – now looking for our next star – a passionate Marketing Manager, who can oversee the entire marketing operation of our Hospitality category. This position is ideal for someone who enjoys steering a marketing machine, takes pride in developing a comprehensive strategy, and confidently brings initiatives to fruition by collaborating with others who act on his/her guidance.
About The Position
The Marketing Manager Hospitality is a key member of the Hospitality Global Divisional team and leads our marketing efforts for the global Hospitality segment. This position owns marketing planning for global initiatives, coordinates asset creation and delivery, manages event production, and supports agency partners and outsourced teams in executing global campaigns.
As a Go-To-Market leader, you will collaborate with divisional stakeholders to build calendars, select campaigns, and prioritize workloads to achieve strategic goals. You will work cross-functionally with Product, Sales, and Marketing partners to ensure our stories are timely, drive customer and consumer demand for the right products, and build our global brand community.
You can read about the business here: dometic.com/hu-hu/professional/hospitality and here dometic.com/hu-hu/professional/healthcare.
Your Main Responsibilities
* Own the marketing tollgates for the Hospitality product portfolio, adapting to product lifecycle stages (from new product naming and messaging to product promotions in mature stage)
* Develop the marketing strategy for the Hospitality division in line with company objectives
* Prioritize and track marketing investments according to division objectives
* Plan and oversee trade shows with internal sales teams and external stand builder agencies
* Plan and execute marketing campaigns with external agencies (Google Ads, Email Marketing, Sponsored Articles, LinkedIn Ads)
* Manage collateral and support material with internal graphic designers and external translation agencies (catalogues, product leaflets, value proposal decks)
* Serve as the point of contact for marketing support to the Hospitality sales organization
* Lead digital-first operational marketing initiatives to generate sales leads
* Create an integrated, consumer-centric, and on-brand Dometic experience across all Hospitality division communication channels
* Align closely with global branding to ensure brand consistency
* Coordinate and manage projects with stakeholders in multiple countries
* Negotiate and develop relationships with suppliers and vendors
What do we offer?
You are offered an interesting role in a dynamic, fast paced, and global environment with great opportunities to grow, evolve with the company and take on new challenges.
Dometic is passionate about building together an inclusive and equitable working environment, that respects individual strengths, views, and experiences. We believe that diversity enables us to thrive across our differences. Be yourself and join us!
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A suitable background would be the following in terms of qualifications and experiences:
* Business proficiency in English, both spoken and written, is required. Candidates should be able to communicate effectively in professional settings, including meetings, presentations, and written correspondence.
* Degree in Business Administration, Marketing, Sociology, or equivalent combination of education and experience
* 5+ years of relevant experience in marketing management roles within a company that manufactures physical products, preferably in the Hospitality industry
* Expert knowledge in building and executing marketing plans
* Strong understanding of digital customer acquisition, conversion management, channel optimization, and traffic analysis
* Proven business judgment and decision-making skills: ability to identify, prioritize, and articulate high-impact initiatives
To be successful in this role, we believe that you possess the following skills, competencies & characteristics:
* You are a team player who know the importance of cooperation in order to achieve top results.
* You have the ability to get things done.
* You naturally connect and build strong relationships with others, demonstrating strong emotional intelligence and an ability to communicate clearly and persuasively.
* You are capable and eager to travel for key meetings and understanding of regional markets.
Dometic's Core Values
To thrive and succeed in this role, you understand the importance of our core values – Together We build our future, We play to win, We embrace change and We walk the talk; these values reflect the heart and soul of Dometic and they define what it takes to work here and how we do things.
Are you our next star? Then we would love to see your application. Selection is being made on a rolling basis.