PbAbout the Role /b /ppWe’re looking for an experienced and data-driven bTrade Marketing Manager /b to lead our trade marketing strategy across key European markets — Italy, Romania, and Hungary. /pp You’ll play a pivotal role in defining commercial strategy, managing budgets, and ensuring the effective allocation of trade investments to drive profitable growth. /ppThis role works closely with bSales, Marketing, Supply Chain, and Leadership teams /b to translate insights into execution and deliver tangible business results. /ppbKey Responsibilities /b /pulliDefine and manage trade marketing budgets and promotional investments in line with commercial targets. /liliLead continuous bPL monitoring /b, performance analysis, and monthly reporting to senior management. /liliEvaluate bsell-in / sell-out performance /b and ROI across key markets using tools such as bNielsen, IRI, or GfK /b. /liliDesign and implement bB2C and B2B trade marketing plans /b, including assortment, promotions, and distribution strategies. /liliDevelop impactful bin-store execution /b, from POS materials to retail media and brand activations. /liliBuild and manage bJoint Business Plans /b with strategic customers to strengthen partnerships and category growth. /liliRepresent the company at bevents, exhibitions, and trade fairs /b, leading both strategy and execution. /liliCollaborate daily with cross-functional teams to align on pricing, performance, and market dynamics. /li /ulpbWhat We’re Looking For /b /pulli~10 years’ experience in bTrade Marketing, Sales, or Commercial Strategy /b within bFMCG /b. /liliProven experience across both bretail and OOH channels /b. /liliStrong bfinancial acumen /b with hands-on PL ownership. /liliAdvanced analytical skills with exposure to bmarket data tools (Nielsen / IRI / GfK) /b. /liliExcellent stakeholder communication and presentation skills. /liliFluent in bEnglish /b (Italian is an advantage). /liliWillingness to travel across Italy, Romania, and Hungary. /li /ulpbWhat’s on Offer /b /pulliAn international, fast-paced working environment. /liliDirect influence on commercial strategy and business performance. /liliOpportunities for professional growth and development within a global organisation. /li /ul