Paired is a global staffing and recruiting agency that connects skilled remote workers with leading companies. We prioritize meaningful roles for talented individuals, enabling them to thrive regardless of location. Our client's brand has become a trusted name in their industry, seeking to expand through innovative Authority Marketing strategies.
Position Overview
We are looking for an enthusiastic and driven Authority Marketing Brand Promoter to join our team in a remote capacity. This role will serve as a vital link between our brand and potential customers, creating impactful connections and fostering brand awareness. As a Brand Promoter, you will utilize current marketing tools and techniques to engage audiences and effectively articulate the value of our offerings.
Key Responsibilities
Develop and implement an authority marketing strategy to establish Commerce Law Partners, particularly the Chair of Contract & Procurement Optimization, as a prominent voice on enterprise contract, procurement, and regulatory disputes.
Identify and prioritize relevant podcasts, YouTube shows, webinars, and niche media for CLP's partners, targeting C-suite executives, founders, in-house counsel, and decision-makers.
Manage the outreach and booking process: create target lists, craft pitches, contact hosts, and secure consistent high-quality guest appearances.
Design and oversee the firm's flagship authority show (e.g. "Legal Myth Busters"): define the format, themes, episode calendar, and guest ideas.
Prepare partners for appearances: draft episode outlines and talking points that simplify complex legal concepts for business audiences.
Coordinate the production workflow for video and audio content, including recording sessions, asset handoff, editing reviews, and final approvals.
Collaborate with editors/designers to transform long-form content into short-form clips and assets for LinkedIn and other platforms.
Requirements
Requirements
5+ years in authority marketing or PR for professional services (legal, financial,
consulting)
Proven track record of personally booking guests on established shows—not just
"supporting" someone else's media strategy
Hands-on video content production experience—scripting, directing, delivering
polished final cuts
A network of podcast hosts and producers you can actually reach
Benefits
Opportunity to lead ASA strategy across a diverse app portfolio.
Autonomy and ownership in a growth-focused environment.
Flexible, remote-first work culture.
Retainer +Rev Share on Ad Spend